Digital Marketing Archives - Page 26 of 34

Keys for Email Nurture in your Digital Marketing Funnel

August 25, 2016

Is your Email Nurture campaign performing? Do you have a refined strategy for email nurture after a lead opt-in on your website? How can you improve your email drip marketing to convert more interested leads to sales? In this episode of the halftime Mike podcast I dive into the details on email nurture tactics as they flow […]

5 Ways to Improve Your Email Nurture Campaign

August 23, 2016

In the field of digital marketing, email marketing still holds a primary position for converting leads to sales. You’ve done the hard part; which is getting their email address – now, offer them emails of value to keep their interest and build trust. Consider the following tips for nurturing and converting these leads into sales […]

The Art of Using Email to Grow Sales

August 18, 2016

Email marketing has been around for a long time, and it has a proven track record of success. If done right it can increase your leads and sales. If done wrong it can seriously harm your reputation. There are some basic do's and don'ts you should always follow and in this post we want to […]

Optimizing your Online Sales Funnel

August 11, 2016

What is it about optimizing your online sales funnel that seems so nebulous and challenging for marketers today? Not even sure what I mean when I say, "Online sales funnel"? Then you're in the right spot. Stay tuned to learn about it from an expert! In this episode of the halftime Mike podcast I interview online […]

What is Pokemon Go and How Can it be used for Business?

August 9, 2016

Pokémon GO is a game in its own, unique new category. The smartphone app game's player base huge, and it's played daily, by millions of users spanning across many demographics. Most games require a player to focus all of their attention on their computer, mobile device, or console. Pokémon GO is different. It's a GPS-based […]

6 Ways to Use MailChimp to Benefit of Your Business

August 2, 2016

Email marketing is definitely not dead. You need to optimize your efforts to reach more people and achieve better results. The question is, how do you do that? MailChimp offers a highly effective way to create email marketing campaigns that work for your business. Here are 6 ways you can make MailChimp Email Service work […]

Lead Capture Tactics in the Digital Marketing Funnel

July 28, 2016

Lead capture tactics - one of the most important and biggest gaps on websites today! Most website do not have clearly defined ways to capture leads on their website. A "contact us" form is not a lead capture tactic! Lead capture must be part of an integrated online strategy. In this episode of the halftime […]

What is Scredible.com and How Do You Use It?

July 26, 2016

Scredible.com is the next step in content marketing research and editing. It's artificial intelligence (AI) that frees up time and works for you so that you can focus on your message. If you know that content marketing for your website and social media posting of resource-rich information is important but you don’t have the time, […]

A Review of Livestreaming Apps

July 22, 2016

Today, many businesses are starting to look into using livestreaming apps to help strengthen and nurture their relationship with their audience and customers. Video is popular and people are tuning into live video more and more. Smartphone use is making it easy to livestream, and it’s a tool businesses need to consider as part of […]

Magnet Marketers LIVE Show Tuesday's at 4pm ET

July 18, 2016

Magnet Marketers is a LIVE online show each Tuesday at 4 pm ET. Hosted my Mike Gingerich and Jessika Phillips it's a show all about discovering how your business can become a "magnet" online rather than being an old-school bullhorn. Times have changed, your marketing needs to as well! Learn about the latest trends, […]

Growing an Online Business - The Alison J Prince Story

July 14, 2016

Are you growing an online business with measurable success? Is your Facebook Page and Instagram account growing and driving sales? Interested in hearing the story of one mom who is repeating success online? You're in the right place! In this episode of the halftime Mike podcast I dive into the Alison J Prince story. […]

What is SocialChamp and How Do You Use It?

July 12, 2016

What’s the essential thing you need to set up your brand’s identity? Social media, isn’t it? Nowadays, social media is the proven way that helps you to build up your brand identity and introduce it to the world. However, what happens when you have multiple social accounts? Isn’t it exhausting to post manually on all […]

Social Media Marketing on a Budget

July 7, 2016

Having a solid marketing plan is essential for every small business to get the word out about their products and services. Companies need to be cost-effective (i.e., small marketing budget) and one way to maximize your dollars today is through online social media marketing. Social media is a legitimate business marketing avenue. People spend significant […]

Facebook Ad Rule for Text in Images is Changing

June 30, 2016

Facebook ads have quite a bit of appeal. These ads can feature your business on a social media platform that hosts millions of users every single day. When you place a Facebook ad that features your product or service, you should be able to reach more people than ever before, right? The process of setting […]

What is Venngage Infographics Creator?

June 28, 2016

Venngage is an easy to use website where the most design-inept can create stylish content for websites, presentations, ads, social media use and much more. There are templates for a wide range of projects including infographics, reports, posters, promotions and social media images. Save yourself the frustration of learning to use complex design software, let […]

Growing Leads with Instagram and SnapChat - Straight from Sue B Zimmerman

June 23, 2016

Are you growing leads with Instagram and SnapChat? Do you wish you were and want to know how to track the ROI? Sue gave away loads of creative ideas here! In this episode of the halftime Mike podcast Sue B. Zimmerman drops in to drop some gold on ways to use Instagram and SnapChat […]

CoSchedule Plugin for WordPress: An Honest Review

June 21, 2016

Managing to-do lists is challenging. From time to time, we fail to meet our deadlines because we didn’t plan properly or we forgot the task altogether. This is especially true when you have a lot of work, and you're juggling multiple projects. With these issues, more professionals are using editorial calendars to help them stay […]

Engagement Keys in Your Digital Marketing Strategy

June 9, 2016

Are you engaging your web visitors and social media community? Do you have an "engagement" action plan"? Engagement in Your Digital Marketing Strategy is all about what you need to do at the TOP of your digital funnel to CONNECT. You NEED to be engaging your web and social community to build rapport. I talk about how to do […]

Tracking Traffic from Social Media and Mobile Devices with Google Analytics

May 31, 2016

Knowing your audience is one of the fundamentals of marketing, and an important step for getting better conversions. In today's world, simple web traffic knowledge is not enough. You need to have an understanding of deeper data points such as your social and mobile audiences as well. These audiences are having more and more of […]

Online Marketing Success: Attraction Content Tips

May 26, 2016

Are you attracting enough visitors to your website? Do you have an "attraction plan"? Online Marketing Success: Attraction Content Tips in the Digital Marketing Funnel is all about what you need to do at the TOP of your funnel. You NEED to be attracting more of the right top of visitors. I talk about how to do […]