Category Archives: Digital Marketing

best web push notification services

The Best Web Push Notification Services for 2021

Web push notifications have become very common as marketers and brands seek to remain top of the consumer’s mind. The notifications provide an effective way to engage and re-engage users. They are also an excellent advertising tool.  In this post we cover both the best web push notification services for 2021 as well as explain […]

Why Your Roofing Business Needs to Use Local SEO

Why Your Roofing Business Needs to Use Local SEO

Are you looking to attract more customers to your roofing business?  Have you considered at all why our business needs to use local SEO? While there are a lot of tactics you can employ to attract new customers, one of the main things you should focus on is local SEO. Local SEO can help your […]

5 Steps For A Smooth Content Marketing Workflow

5 Steps For A Smooth Content Marketing Workflow

More people are spending most of their time online as a result of the pandemic. Now is the right time for you to seriously think about boosting your content marketing workflow to improve traffic to your website. But don’t do it haphazardly because a poorly planned and ineffective content marketing campaign can negatively affect your […]

Top 4 Digital Marketing Mistakes People Make

Top 4 Digital Marketing Mistakes People Make

There’s no doubt that digital marketing is powerful in helping businesses promote their brand across different online channels, like social media and search engines. Now more than ever, digital marketing strategies have become more in-demand during the COVID pandemic crisis, rapidly shifting businesses from brick and mortar to online stores. However, people make digital marketing […]

Simple Content Ideas That Will Greatly Improve Your Marketing Strategy

Simple Content Ideas That Will Greatly Improve Your Marketing Strategy

Marketing methods and techniques have significantly evolved throughout the years. These strategies have especially taken a new form as businesses rely on social media platforms and websites to market themselves. Organizations need marketing to reach out to their target audience, build an engaging relationship with their customers, attract new clientele, increase their revenues, and reduce […]

How to Easily Grow Your Business with the Help o Digital Marketing

How to Easily Grow Your Business with the Help of Digital Marketing

Marketing has largely evolved over the years. It grew from traditional strategies such as flyers, and large billboards to video advertisements, digital posters, and other modern marketing forms. Technology paved the way for the trade industry to reach a broader range of audiences with accessibility offered by the internet and gadgets. Now with the help […]

Digital Signage Made Easy with Look Digital Signage

Digital Signage Made Easy with Look Digital Signage

Over time, digital signage has changed the signage realm, introducing advanced features that greatly benefit businesses. However, despite the surge in popularity, most businesses face challenges in finding good digital signage solutions. Well, if you are in this fold, Look Digital Signage solutions can be the best for your business. With various digital signage product […]

Podcast on emerging digital marketing tools for 2021

Emerging Digital Marketing Tools for 2021

Google Page Experience Update is coming. Here's all you need to know. From how it may impact lead generation, to tips to help you prepare for the changes.

Avoid The Top 4 Online Marketing Mistakes

Avoid The Top 4 Online Marketing Mistakes

When it comes to marketing, you have to be sure that you are getting the most bang for your buck. There are going to be endless amounts of spaces, however, you are going to have to be disciplined and choose the best one. Unfortunately, people make a ton of mistakes when it comes to marketing. […]

4 Common Errors Entrepreneurs Make With Their Online Content

4 Common Errors Entrepreneurs Make With Their Online Content

If you’re not a technology expert, you probably don’t think too much about your small business’s online presence. While you’re right to focus on your products, employees, and premises, you do need to avoid making these common errors.  In this post, we will share four common errors entrepreneurs make with their online content. 1. Keeping […]

7 Tips For Choosing The Right Social Media Platform For Your Business

7 Tips For Choosing The Right Social Media Platform For Your Business

Nowadays, social media marketing has become a vital part of digital marketing strategy. If you want to reach your target audience and turn them into loyal customers, you have to establish your presence on social media platforms. However, just because there are potential customers using a certain platform doesn’t mean you should use the same […]

4 Things to Consider When Growing Your Business Audience Through SEO

4 Things to Consider When Growing Your Business Audience Through SEO

Whether you’re just starting out or have an established business already, there is one key term that you should come to understand, and that is Search Engine Optimization or SEO. It’s critical to web success and growing your business audience through SEO. So, what is it and why is it very important for a business […]

5 Essential Content Marketing Tips

5 Essential Content Marketing Tips

Content marketing is famous among companies and consumers for various reasons. For companies, it generates traffic, builds consumer relationships, increases conversions, and could even be a source of revenue. For consumers, it’s an entertaining and informative way to know more about the company, its services, products, or employees. There are various ways you can carry […]

Does Digital Marketing also work for B2B companies?

Does Digital Marketing also work for B2B companies?

Digital marketing/advertising is a type of promotion where you utilize interactive and online channels. Internet marketing is a part of electronic advertising. The objective of digital marketing would be to keep a conversation with your customers, leads, and closing clients, while the objective of internet marketing is to bring in more traffic to your site. […]

How To Measure Your Digital Marketing Progress In 4 Steps

How To Measure Your Digital Marketing Progress In 4 Steps

When digital marketing first became a thing, it was essentially given a pretty big free pass. People weren’t really sure if their efforts were equating to anything, and even now it is hard to know, but there are some things you can do to measure your digital marketing progress. It can be hard to know […]

What Marketing Trends Will Help Businesses

What Are The Marketing Trends This 2021 That Will Help Businesses Be Better Seen?

It is already 2021, but marketing is still part of it. It seems that as the years go by the more it is important for businesses to be seen by people. The marketing trends are different again this year. For companies, it wise to keep up with the trends and update marketing strategies. As a […]

Ways to Drive Targeted Traffic Using Google Shopping Ads

Ways to Drive Targeted Traffic Using Google Shopping Ads

Starting an e-commerce store takes a lot of the hassle of running a physical store out of the equation. You get more freedom in establishing the business model that works for you, and the pool of potential customers increases exponentially. After all, you have everyone using the internet as your potential customers. Unfortunately, reaching your […]

How to Market Your Digital Subscription Service

How to Market Your Digital Subscription Service

The term SaaS might well be familiar to you if you’re in this field. The idea of Software as a Service came about as the security and strength of our internet connections grew. It meant that no longer did we have to go out, buy a disc and install software on our computers, but rather […]

Prevent Click Fraud to Stay on Budget

How To Prevent Click Fraud So You Can Stay On Budget

Never before have advertisers been able to target a market more precisely than you can today. With social media advertising and PPC for Google and Bing, you can find the exact person at the exact moment they are looking to buy your product or service. It used to be that you had to cast a […]

NOTIX web push notifications

Increase Engagement with NOTIX Web Push Notifications

If you run a business, products website, or news site, you understand the challenges of maintaining an engaged user base. Even with an effective marketing channel, you should ensure that your client base remains actively engaged throughout. That said, besides email marketing and social media engagement strategies, push notifications from software like NOTIX provide an […]