Category Archives: Digital Marketing

In a world where technology runs things, being left behind is the last thing you want, especially if you’re an entrepreneur. Investing in internet marketing is one of the best ways to promote your business and sell it to a larger audience within your local area as well as beyond the borders. Internet marketing is […]

Small business owners can sometimes feel crowded out by the larger companies that are able to advertise across a number of channels at once, paying through the nose to draw in more consumers. For companies with multimillion-dollar marketing budgets, digital marketing can feel like a monopolizing joy, taking over web pages with well-designed and well-targeted […]

YouTube Ads for your Business. Learn what types of YouTube video ads your company can use and 3 quick tips for creating and a YouTube ad for your business.

Selling successfully on the Internet is all about being visible. But this is easier said than done, considering that there are millions of businesses showcasing products or services similar to yours. The best approach is to come up with the right marketing mix that boosts your online visibility. Of course, you cannot skip SEO because […]

There is no denying that we now live in a world very much dominated by the online space. We do so much online these days. We share our lives through the power of social media, and sharing pictures and day to day musings. We shop online, expecting the next day or even same day delivery. […]

Are you looking to get more customers online? This is an area of business that many companies struggle with and it can be hard to know how to boost online lead generation as it is so competitive online. It can be challenging enough to get people to visit your website when the search engines are […]

From organizing marketing strategies and campaigns to planning the roll-out of a new website, digital projects come in many forms. For those with experience in this field, it’s commonly accepted that not everything will go as planned: some deadlines may be missed, opportunities for improvements overlooked, and even forces of nature may sometimes derail progress.  […]

Dark Social: What It Is and What to Know. Here’s what you can do to help understand where your traffic is coming from to help allocate campaign budgets.

When it comes to converting your website visitors into patients, you must have a clear vision of your end objective as well as your audience. No matter where your practice is located or what line of medicine you practice, you need to have a defined purpose of what a successful conversion looks like. These objectives […]

It’s easy to create interactive surveys for insight into what your audience wants. This review of SurveyAnyplace can get you engaging with your customers.