Category Archives: Business Strategy & Growth

7 Ways Your Small Business Can Thrive During A Pandemic

7 Ways Your Small Business Can Thrive During A Pandemic

The COVID-19 pandemic has impacted many things, including businesses, with small businesses being one of the most closely affected. Since these micro establishments are most vulnerable to shutting down or losing most if not all of their customers to their bigger counterparts, there’s the need to come up with strategies and methods to keep such […]

5 Steps to Grow Small Business into Big Business

5 Steps to Grow a Small Business into Big Business

Are you wondering how to grow a small business into a big and thriving business? It’s a great goal to have, one that can change your life and help you reach all of your business goals.  While having a small business can be profitable, most business owners dream of growing their business into a more […]

5 Tips For Preparing Your Business For The Future

5 Tips For Preparing Your Business For The Future

One lesson that many businesses have learned from the past year’s events is that nothing is certain. Preparing your business for future changes is crucial. Many entrepreneurs were taken aback by the pandemic’s effects on their companies. These include the sudden pivot to work-from-home setups, dealing with customers via teleconferencing, and reliance on digital technology […]

How to Easily Grow Your Business with the Help o Digital Marketing

How to Easily Grow Your Business with the Help of Digital Marketing

Marketing has largely evolved over the years. It grew from traditional strategies such as flyers, and large billboards to video advertisements, digital posters, and other modern marketing forms. Technology paved the way for the trade industry to reach a broader range of audiences with accessibility offered by the internet and gadgets. Now with the help […]

Podcast on emerging digital marketing tools for 2021

Emerging Digital Marketing Tools for 2021

Google Page Experience Update is coming. Here's all you need to know. From how it may impact lead generation, to tips to help you prepare for the changes.

Elijah Norton Veritas Global Protection Shares Valuable Insights For Aspiring Entrepreneurs

Elijah Norton Veritas Global Protection Shares Valuable Insights For Aspiring Entrepreneurs

Elijah Norton, President and Executive Chairman of Veritas Global Protection, an industry leader in the Vehicle Service Industry in the U.S., recently spoke with DotCom Magazine. In the course of the interview, Mr. Norton spoke in length on a number of different things including his business strategies; the ways to grow and remain competitive in […]

7 Tips For Choosing The Right Social Media Platform For Your Business

7 Tips For Choosing The Right Social Media Platform For Your Business

Nowadays, social media marketing has become a vital part of digital marketing strategy. If you want to reach your target audience and turn them into loyal customers, you have to establish your presence on social media platforms. However, just because there are potential customers using a certain platform doesn’t mean you should use the same […]

How to Grow Your E-Commerce Business - 6 Smart Strategies

How to Grow Your E-Commerce Business – 6 Smart Strategies

Looking for ways to grow your Ecommerce Business to finally breakthrough? Take a look at these six smart strategies to grow your e-commerce business.  Starting a business can be difficult work. The investment, time, energy, and effort one has to put behind a new business must be constant.  Similarly, businesses like an e-commerce store online […]

Tesla's Move to Bitcoin: What it Means for Products Sales of the Future

Tesla’s Move to Bitcoin: What it Means for Products Sales

Cryptocurrencies have recently attracted a lot of attention with Tesla’s move to Bitcoin, signaling the cryptocurrency has come a long way from the lesser-known digital currency it was some years back when launched. Regarded as the father of cryptocurrencies, Bitcoin paved the way for all cryptocurrencies in existence today. Fast forward, the latest decision by […]

How To Measure Your Digital Marketing Progress In 4 Steps

How To Measure Your Digital Marketing Progress In 4 Steps

When digital marketing first became a thing, it was essentially given a pretty big free pass. People weren’t really sure if their efforts were equating to anything, and even now it is hard to know, but there are some things you can do to measure your digital marketing progress. It can be hard to know […]

How to Strengthen Your Business Relationships

How to Strengthen Your Business Relationships

One of the most important drivers of success in any business is establishing strong, healthy business relationships. Business relationships are not just limited to the business and its customers, but they encompass a larger and more personal scale. As a business owner, you also need to be intentional to strength your business relationships with your […]

7 Tips for Kickstarting Your New Business

7 Tips for Kickstarting Your New Business

Starting your own business can be a very exciting and energizing idea. However, when you really start to look at all of the steps you need to take to give yourself the best chance at success, it can become a bit daunting. If you are serious about starting a business of your own, the best […]

How to Market Your Digital Subscription Service

How to Market Your Digital Subscription Service

The term SaaS might well be familiar to you if you’re in this field. The idea of Software as a Service came about as the security and strength of our internet connections grew. It meant that no longer did we have to go out, buy a disc and install software on our computers, but rather […]

Best SMS Marketing Software For 2021

Best SMS Marketing Software For 2021

As more brands look to widen their reach and target customers on the move, SMS is increasingly becoming a vital part of effective multi-channel marketing. SMS marketing software allows you to plan and implement SMS marketing campaigns. This software lets you send timely, personalized SMS notifications to your customers, boosting engagement and brand loyalty.  What […]

4 Reasons To Analyze Your Customer Journey

4 Reasons To Analyze Your Customer Journey

Every customer is a unique human being nurtured by tender loving care and strengthened by experiences. While a consumer probably has made poor buying decisions in the past, it doesn’t mean they’re not learning from their mistakes. As a customer gains new experiences from different brands, their choices become wider and better. And, the first […]

10 Key Elements of Successful Digital Transformation

10 Key Elements of Successful Digital Transformation

Digital transformations can be even more difficult to achieve than the traditional kind but there are certain keys that lead to success. Companies that do achieve success point to several keys they use to improve their chances. For example, the organizations more likely to succeed use technologies, such as AI and the Internet of Things. […]

Successful Online High-Risk Business

How to Run a Successful Online High-Risk Business

A high-risk business is a company that deals in products and services that are designated as high-risk, or a company that has the maximum risk of financial failure. Several other factors can influence this high-risk designation. Such as a high probability of chargebacks or industries with expensive goods, including jewelry and antiques. Running a high-risk […]

Why B2B Marketing Is Still Important and Relevant 

Why B2B Marketing Is Still Important and Relevant 

Business-to-business (B2B) marketing pertains to the product or service to other organizations and businesses. It is distinct from business-to-customers (B2C) marketing that is oriented toward retail consumers. B2B clients, such as stakeholders, consider the return on investment (ROI) as an important consideration. For this reason, the manner B2B companies promote their products and services is […]

Top 4 Easiest Ways To Miss Out On Sales

Top 4 Easiest Ways To Miss Out On Sales

Losing sales opportunities is never something you wish to do. Still, it’s something all businesses will inevitably have to deal with all the time. Ideally, you’d have a 100% lead conversion rate, turning all of your leads into sales. Unfortunately, this is unlikely to ever happen. No matter how good your conversion strategy is, you’re […]

How to Choose Between Multiple Options When Starting a New Business

How to Choose Between Multiple Options When Starting a New Business

Business is all about choices. It’s about the decisions we make on everything we do. Hopefully, the net conclusion is positive, but we don’t always know that. We don’t know what the future holds for anything. One day you’re making sure the accounts are running smoothly, the next you’re in a crisis. But no matter […]