Category: Facebook Marketing

Magnet Marketers: Social Media Updates

January 19, 2017
  If there is one thing you can count on in the social media world, it’s that platforms never stay the same Social media platforms update so often that the only thing you can count on consistently is change. If these sites sit still, they'll lose out to the competition. New features, upgrades, and service […]

Facts about Social Media

December 29, 2016
Social media has come a long way since its inception and we can show that by looking at facts about social media. Nowadays, it's not just a platform for socializing with family and friends; it's also a place for networking with valuable contacts. One thing is sure: Your business can succeed in online marketing. But […]

What You Need to Know to Outsource Social Media Marketing

December 20, 2016
As a small business owner, you may have come to realize that you simply don't have the experience or expertise to effectively market your business properly through social media. Instead, you know you need it but that it’s probably best to hire an employee or professional. The problem with hiring an employee is that they […]

Planning for 2017 Web and Social Media Marketing

December 8, 2016
2017 is just around the corner and it's critical you have a plan for your web and social media marketing.  Things change fast online and what worked a year ago can be outdated now! In this episode I dive into 6 keys that can help you achieve greater heights related to your website and social […]

Facebook Marketplace

November 8, 2016
As the biggest social network in the world, Facebook is always looking for new ways to connect people. The social media giant released the Marketplace back in May 2007 as a way for users to post and view classified ads within their networks. The Marketplace helped Facebook become a trusted platform where people could buy […]

Key Insights for your Facebook Marketing: Facebook Page Insights

October 11, 2016
Facebook may attract criticism for everything from constantly changing rules for marketers to questionable privacy settings to possible political biases in its news headlines. But even with the occasional grumbling, massive amounts of people are still there regularly each day! Its worldwide user's number over 3 billion, making it the world's most dominant social network. […]

Social Media for Manufacturers

October 4, 2016
Where once we relied on television, news and print media for news, entertainment, and product information, now we turn to laptops, tablets, and smartphones when we want to be in the know. It’s information on demand, and it’s changing the way people shop, and how smart companies market.  Your business can be part of this. […]

Facebook Live Video for your Business

July 19, 2016
According to recent statistics, there are over 1.65 billion monthly active Facebook users in the world today. One of Facebook's newest features to help businesses to market is live video. You don't need special equipment or any special software, all you do is open your company Page in the mobile App and click on the […]

Social Media Marketing on a Budget

July 7, 2016
Having a solid marketing plan is essential for every small business to get the word out about their products and services. Companies need to be cost-effective (i.e., small marketing budget) and one way to maximize your dollars today is through online social media marketing. Social media is a legitimate business marketing avenue. People spend significant […]

Facebook Ad Rule for Text in Images is Changing

June 30, 2016
Facebook ads have quite a bit of appeal. These ads can feature your business on a social media platform that hosts millions of users every single day. When you place a Facebook ad that features your product or service, you should be able to reach more people than ever before, right? The process of setting […]

5 Reasons Facebook LIVE Will Build An Engaged Video Audience

June 2, 2016
Video is IT, period, end of sentence. This recent post from the Wall Street Journal reported the social media giant Facebook is developing a stand-alone camera app, similar to Snapchat’s uber popular image sharing platform, which we all know was absorbed by Zuckerberg in the past. Still in its early stage, FB is working towards […]

Facebook Important Updates for Marketers

March 17, 2016
Facebook keeps on changing! It's a powerhouse of opportunity for businesses....if you keep up. Facebook recently released a number of important updates for marketers.  As the world's largest human database accessible to marketers, it's an important place to invest and stay current, because if you do, you can reap powerful benefits! In this episode I […]

Business Uses of Facebook's New Notify App

March 1, 2016
Facebook is stepping up again to show it wants to remain your number 1 favorite social media platforms with their newest mobile app, Notify. Notify was created to keep you posted on news, weather, trends, sports and everything you want to know immediately with simple smartphone notifications. Notify lets you select from over 70 "stations" […]

How to Create an Instagram Ad

February 2, 2016
Instagram continues to grow in users and business uses. It’s a great visual platform and many businesses are seeing the power of connecting with their ideal customer audiences on the social network. Running Instagram Ads is a great way to harness the power of this social media powerhouse to reach more of your ideal audience. […]

Why Content Marketing Is The Foundation For Organic Traffic

November 17, 2015
When building a business, every customer contact counts. Your website is the easiest and quickest way for potential customers to find and learn about your business. Your website tells people what type of products and services you have, where to find you, and what hours you're open. While this might seem like a simple task, […]

Tap Into the Power of Social Media to Increase Blog Traffic

November 3, 2015
  Social media is more than just sharing baby pictures or checking out cat videos and what your friends did on vacation. It's a powerful tool to connect your business with tens of thousands (if not millions) of potential customers. Another key for social media use for businesses is for driving traffic to your company […]

How to Assess Your Website Traffic and Build an Improvement Plan

October 28, 2015
Getting people to your website is what it’s all about online, right? Natural traffic, otherwise known as Organic traffic or non-ad driven traffic, is the holy grail and desire of all businesses online. The goal for many is to see their website on page one of Google. In the past, Search Engine Optimization (SEO) tricks […]

Time Saving Social Media Tools - PostPlanner

September 29, 2015
In today's world of constant content online, it's more important than ever that businesses keep up and keep their communities engaged with them by sharing more. It’s too much for businesses to solely share their own content on social media platforms. Businesses need to find valuable content from trusted sources to share and augment their […]

Facebook Lets People Call Businesses From News Feed Ads

July 21, 2015
Social media has become a big player in the world of advertising. Thanks to social networks such as Facebook, Twitter, and LinkedIn, the advertising methods of the past are being given a run for their money. In this technology-driven era, mobile apps, tablets, and laptops have taken marketing and promotion to a whole new level. […]

Facebook News Feed Personalization with "See First" Option

July 16, 2015
It's a FIRST! I recorded my podcast LIVE on Periscope! Yes, I use the Twitter tool and talked Facebook, producing my podcast in real-time video and then simply creating this post and loading the file to my podcaster service, Libsyn. I think you'll want to listen in because this is something that I think is […]

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