It's a FIRST!
I recorded my podcast LIVE on Periscope!
Yes, I use the Twitter tool and talked Facebook, producing my podcast in real-time video and then simply creating this post and loading the file to my podcaster service, Libsyn.
I think you'll want to listen in because this is something that I think is BIG but hasn't gotten a lot of press as of yet......"See First"
Basically, on July 9, Facebook made a change and is giving user CONTROL of what they see FIRST on Facebook! For all those saying that Facebook isn't listening or it's just getting too big, this is a HUGE win for the user. You and Me!
What it means for brands is still to be determined.
I can tell you it means they need to pay attention to their community and find some content that users will like because fans have choices now!
Want the inside scoop? Listen in!
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Now in the Mobile App "News Feed Preferences" as well as on any Page or personal Profile on Facebook there is a "See First" option. For the App, it populates icons of your Pages and Friends to select from. Note: I have not seen Groups accessible at all!
When on a Page or Profile in the Mobile Facebook App, click the "Following" button and in the dropdown you can see and select the "See First" icon.
Once clicked you'll see the icons including one for "See First".
On Desktop, you click the "Liked" button and in the dropdown menu is the "See First":
How many can you add to "See First"? Not sure of a limit. I haven't reached it yet and there doesn't seem to be one. Of course if you add too many you defeat the purpose of fine-tuning your News Feed!
Here's Facebook's full update >> See First on Facebook
That's a wrap. Go check it out and do tell me what you thought of this "Periscope-first" version!
It’s always about taking away learnings and applying them! What’s the key takeaway that you need to act on in the next 24 hours based on listening to this?
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I’m an Indiana Hoosier native where basketball is the top sport. Every team heads to the locker room at halftime to evaluate the first half and create a updated plan for the second half. That plan includes adjustments based on reviewing what worked and what didn't. The “halftime” is a key review point where the game stops, the team pulls away to huddle in the locker room away from the fans, and they come out prepared and ready to succeed in the second half.
That’s what this podcast is all about, taking the time to pull away for a bit to evaluate, learn, and set some strategies for your business to succeed in the second half. Join me by subscribing and let me be your “business halftime” to help you find great success going forward!
Subscribe via iTunes: Halftime Mike on iTunes | Android users via RSS | Listen on Stitcher.