Category: Business

Magnet Marketers LIVE Show Tuesday's at 4pm ET

July 18, 2016
  Magnet Marketers is a LIVE online show each Tuesday at 4 pm ET. Hosted my Mike Gingerich and Jessika Phillips it's a show all about discovering how your business can become a "magnet" online rather than being an old-school bullhorn. Times have changed, your marketing needs to as well! Learn about the latest trends, […]

Ways to Succeed in Work and Life

July 15, 2016
Some Do’s and Don’ts on Life and: Starting a new job Being a good team member Adding value to people and situations (Not in any order) 1. If you want to get ahead, become an acute observer of people and what is happening around you. [Tweet " If you want to get ahead, become an […]

The Key to Closing More Sales [Blab]

July 8, 2016
Are you struggling to close sales? What's the number one key to selling? People must first buy into you before they buy your product or service. You have influence. The impression you give a potential buyer is critical to their decision-making. The impression you give is more important than anything people hear about your services […]

7 Ways to Attract More Online Meeting Participants

June 15, 2016
“If you build it, he will come” is listed in the top 100 most memorable American movie quotations. I wonder why, since every marketer understands that just because you “build it”, does not mean the people will come. While I’m in quote mode, Walt Disney said, “You can design and create, and build the most […]

Crowdfunding Mistakes and Learnings from a live Indiegogo Campaign

June 1, 2016
Crowdfunding is growing in popularity of use and as a viable means for businesses to generate start-up funds and pre-sales on new launches. However, they can be tricky and not all are successful!  Be wise and learn from others to be successful! I previously highlighted the successful Kickstarter campaign run by KOOSHOO that was wildly successful […]

SEO Tips: What Matters Today for Business Websites

March 31, 2016
Staying current on SEO Tips is critical for business success on the web today. The web changes rapidly and SEO changes each year because search engine algorithms change.  A search engine algorithm is the set of rules that a search engine like Google uses to determine what is the "best" search results for a search […]

Tips to Setting Your Price

March 24, 2016
Setting your price can be one of the hardest tasks when it comes to selling your product or service as a business. The price you put on your products or services can determine whether you'll be successful and whether you can entice customers to buy from you. If you want to learn more about setting […]

Top 5 Translation Apps for Business

March 8, 2016
Article updated 11/28/2023 According to economist Thomas Friedman’s 2005 book, The World is Flat: a Brief History of the Twenty-first Century, technology – particularly, the Internet – has made things, people, and places in the world more accessible than ever before. You can contact someone in China as easily as someone in a neighboring community, […]

Latest Trends in Social Media: Keys for your Business

March 3, 2016
Recently I hosted a seminar on the "Latest Trends in Social Media: Keys for your Business." The aim was to inform small and medium sized businesses as to what is changing in social media and online.  Things change fast and it's hard to keep up! For many small businesses, business life is already busy and […]

Serving versus Selling: Golden Tips for Sales Growth Today

February 18, 2016
Serving versus Selling makes great business sense today. Gone are the days of one way marketing and sales strategies that were more "bullhorn" (and bulldog) in approach. Social Media and Online tools have given the customer a voice like never before and with that voice they want more from you.  They want a dialogue and […]

Top 3 Tools for Online Accounting - Freshbooks, Quickbooks online and WaveApp

February 9, 2016
Accounting is one of the most important tasks businesses handle on a daily basis. Unfortunately, many entrepreneurs, during the initial stages of the business, don't analyze what their accounting needs are. If you're not watching your business cash flow, it'll be difficult to reach your business goals. Some small business owners are overwhelmed and confused […]

How to Create an Instagram Ad

February 2, 2016
Instagram continues to grow in users and business uses. It’s a great visual platform and many businesses are seeing the power of connecting with their ideal customer audiences on the social network. Running Instagram Ads is a great way to harness the power of this social media powerhouse to reach more of your ideal audience. […]

The Why That Drives The What in Business and Life

January 21, 2016
Why do you do what you do in business? For the profits? To provide for your family/lifestyle desires? It's important to know the "why" that drives you in business. I call it "the WHY that drives the WHAT". The why must be of such substance that it drives you forward when the going gets tough. Guess what, […]

The Benefits of using LinkedIn Publisher

January 19, 2016
LinkedIn Publishing gives LinkedIn users more opportunity to build influence and reach a target audience. With LinkedIn Publisher, users can share (and prove) their knowledge and expertise and give advice while gaining an important source of professional connections. It’s basically a blogging platform within LinkedIn allowing users to reach their connections and beyond. With LinkedIn […]

Disruptive Thinking: You Need it. How to get it...

January 14, 2016
There's power in disruptive thinking! Too often we get "stuck" in small-minded, inside the box thinking in business and life. We do the same things, follow the same routines....and yet expect better results! It's "stinkin' thinkin'!"  What we often need is a way to get "out of the box". In this episode I dive into […]

What Is AgoraPulse?

January 5, 2016
Today, there are many web-based apps on the market to help companies and individuals with social media management. While each caters to a specific aspect of social marketing, a rising star with top features for social media management is AgoraPulse. AgoraPulse covers basically everything you could possibly need for social media marketing, monitoring, and management. […]

Things To Tweet About

December 31, 2015
Wondering what to tweet about? Here's some ideas for businesses to get started: Tweet out some advice Share a quote that reflects the business's values. Post a behind-the-scenes photo of work. Tweet info on a charity that needs support. Lighten things up with a joke! Remind followers of an interesting event or date coming up. […]

Review of Asana: Task And Project Management

December 29, 2015
  Asana is a project management tool * designed to boost productivity and efficiency while eliminating unnecessary features such as a heavy reliance on communicating solely through emails. An Introduction to Asana Developed by a former Google employee (Justin Rosenstein) and a former Facebook co-founder (Dustin Moskovitz), it was originally created for use in Facebook's […]

Make Images A Part Of SEO And Social Media Strategy

December 24, 2015
Strong images are an important part of any marketing strategy. The old adage, "show, don't tell", rings doubly true in the realm of marketing strategies that are tailored towards social media platforms. Most people are visual, and images can project a feeling or message instantly. So use images to increase engagement: Optimize your images for […]

How to Effectively Set and Accomplish Goals for Business and Personal Life

December 17, 2015
It's that time of year..... goal setting. You hear about you.  You likely believe in it. Yet....it's so hard to follow through! Are you regularly reaching your yearly business and personal goals? What if there was a way....a path...a process? In this episode of Halftime Mike I dive into a clear outline of a path […]
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