Gmail made some serious changes recently within the Gmail interface.
The new tab structure can be a valuable way to sort your email. It can also be a barrier to viewing the email that you once did! Here's the low down and how to setup the tabs to work in your favor.
If you use Gmail, you likely noticed the new "multi tab" structure across the top. Gmail is making it's own determination on what mail goes in each category for you! This means some important newsletters (like ours! 🙂 ) may be dropping in the "Promotions" tab instead of the "Primary" tab.
To make sure you have mail coming into the Primary that you want, go to each tab. If you find something in another tab that you want in the Primary area, simply drag the email to that Primary Tab (on the name Primary) at the top of the page.
Immediately after, a yellow box will appear asking, "Do this for future messages?". Make sure to click the "Yes" link to train Gmail to send all email from this source to your Primary tab.
View this great Video Tutorial from Mike Stelzner of Social Media Examiner:
That's the quick and easy on the new Gmail tabs. Email is not going anywhere fast, it's one of the best ways to reach prospective clients and nurture them to know you, trust you, and eventually buy from you.
I continue to shout it out that growing your email list is still one of the most important aspects of online marketing! One way to grow your list is with a Facebook Contest and a second is with a Landing Page that offers something of value in exchange for the user signing up for your email list.
