Category: Small Biz Tools

Graava - The Ultimate Action Camera and Editing Solution

January 3, 2017
Updated May 2018 Shooting hours of video of your buddies in action is fun, editing the video down to the highlights is hard. Introducing the Graava action cam, an alternative to GoPro cameras which gives you all the expected functionality of an auto-edit feature that does all the heavy lifting for you. What is Graava? […]

Instagram Stories 101: How To Use Instagram Stories to Market Your Product

December 6, 2016
As a small business owner, you're always looking for ways to market your product. Social media is an excellent way to do this, but you probably have stuck with primarily Facebook and Twitter, right? There is another option that has really increased in value thanks to the release of Instagram Stories, a new feature of […]

Review of SlideBot.io

November 29, 2016
There's plenty of research out there that proves that to engage your audience, you need to find the magical, oft-times mythical balance between killer text and great graphics. Our review of SlideBot.io and how to use this system to help you achieve that balance. People who search online not only expect great written content, they […]

The 5 Most Secure Cloud Storage Providers for Your Business

August 3, 2016
Cloud storage services are dime a dozen and most of them offer a tremendous amount of convenience and security for a low price. While some of them provide ample storage, others provide value-added features for a higher price. Security aspects are however paramount for cloud storage and some of the providers are good at providing […]

6 Ways to Use MailChimp to Benefit of Your Business

August 2, 2016
Email marketing is definitely not dead. You need to optimize your efforts to reach more people and achieve better results. The question is, how do you do that? MailChimp offers a highly effective way to create email marketing campaigns that work for your business. Here are 6 ways you can make MailChimp Email Service work […]

What is Venngage Infographics Creator?

June 28, 2016
Venngage is an easy to use website where the most design-inept can create stylish content for websites, presentations, ads, social media use and much more. There are templates for a wide range of projects including infographics, reports, posters, promotions and social media images. Save yourself the frustration of learning to use complex design software, let […]

CoSchedule Plugin for WordPress: An Honest Review

June 21, 2016
Managing to-do lists is challenging. From time to time, we fail to meet our deadlines because we didn’t plan properly or we forgot the task altogether. This is especially true when you have a lot of work, and you're juggling multiple projects. With these issues, more professionals are using editorial calendars to help them stay […]

Social Media Marketing World 2016: Key Takeaways

April 28, 2016
I just came back from Social Marketing World 2016, the largest social media conference in the world. It was a tremendous event with great speakers, tons of new information, networking and the sunshine of San Diego!   This is my 4th year attending, and I've met tremendous people from all over the world!  Business owners […]

Review of Commun.it

April 26, 2016
Commun.it is a free Twitter and Facebook community manager that help's users and businesses grow their followers with tools that streamline social media management. Here is a review of the app and some of its features. Relationship Management The Commun.it app's dashboard give you quite a bit of information. We'll start by looking at one […]

Google Analytics Basics: Breaking it Down for ROI Tracking

April 14, 2016
Are you using Google Analytics on your website? Do you know the Google Analytics basics? Are you overwhelmed by all it's features and options?  Still hopeful that you can actually use it for ROI Tracking of your online marketing efforts? There's hope!  Google Analytics is a powerful and often overwhelming tool with loads of options. However, […]

Efficient Twitter Marketing with TweetJukeBox

April 13, 2016
Promotion and social media drive sales, making networks like Facebook and Twitter an invaluable part of any marketing plan. Of course, working with Twitter has a distinct downside—time. Sending out regular, relevant tweets takes a lot of time. You've automated your email marketing. You schedule your blog posts. Have you thought about adding some Twitter […]

What is DuetDisplay and How Do You Use It?

April 5, 2016
Have you ever thought you needed more display real estate than just your laptop? Traveling with just a laptop can make your work harder if you are used to having a larger or multiple displays. If you have tried to extend your display to a mobile device over WiFi you know that there's a frustrating […]

Team Communication Online: Slack is it!

March 15, 2016
Keeping your work team all going in the same direction can feel like herding cats at times. How do you keep everyone up-to-date efficiently and keep digital information flowing to all who “need-to-know” without flooding everyone’s email inbox and have files floating around in various emails but not centralized and easy to find. To solve […]

How To Use Google Apps To Organize Your Virtual Team

February 23, 2016
One of the biggest problems with work projects today is finding the right way to communicate effectively online. Every team has dreamed of finding a way to work on the same presentations, documents, and spreadsheets without thousands of emails going back and forth. Enter Google Apps: A powerful online suite of business software tools from […]

BLAB: How to Add Delight to Your Customer Experience from the Inside Out

February 11, 2016
Customer experience is more valuable than operations often realizes. Depending on the industry and the business challenge at hand, the focus can often get shifted away from the end-user to something happening within the organization. The time spent "putting out fires" in your organization might seem like time well spent, but that inward-focused attention is […]

How to Create an Instagram Ad

February 2, 2016
Instagram continues to grow in users and business uses. It’s a great visual platform and many businesses are seeing the power of connecting with their ideal customer audiences on the social network. Running Instagram Ads is a great way to harness the power of this social media powerhouse to reach more of your ideal audience. […]

The Benefits of using LinkedIn Publisher

January 19, 2016
LinkedIn Publishing gives LinkedIn users more opportunity to build influence and reach a target audience. With LinkedIn Publisher, users can share (and prove) their knowledge and expertise and give advice while gaining an important source of professional connections. It’s basically a blogging platform within LinkedIn allowing users to reach their connections and beyond. With LinkedIn […]

What Is AgoraPulse?

January 5, 2016
Today, there are many web-based apps on the market to help companies and individuals with social media management. While each caters to a specific aspect of social marketing, a rising star with top features for social media management is AgoraPulse. AgoraPulse covers basically everything you could possibly need for social media marketing, monitoring, and management. […]

Things To Tweet About

December 31, 2015
Wondering what to tweet about? Here's some ideas for businesses to get started: Tweet out some advice Share a quote that reflects the business's values. Post a behind-the-scenes photo of work. Tweet info on a charity that needs support. Lighten things up with a joke! Remind followers of an interesting event or date coming up. […]

Make Images A Part Of SEO And Social Media Strategy

December 24, 2015
Strong images are an important part of any marketing strategy. The old adage, "show, don't tell", rings doubly true in the realm of marketing strategies that are tailored towards social media platforms. Most people are visual, and images can project a feeling or message instantly. So use images to increase engagement: Optimize your images for […]

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