Category Archives: Podcast

Neal Schaffer on Improving your LinkedIn Presence for Business -A Halftime Mike Podcast

LinkedIn is the preeminent business social network and a place where most business professionals already have a presence. The key is making your LinkedIn presence work for your business! Neal Schaffer is a Forbes Top 50 Social Media Power Influencer two years in a row and creator of the AdAge Top 100 Global Marketing Blog Windmill Networking (recently rebranded […]

Discount Tire Customer Experience – A Halftime Mike Mini-podcast

Have you ever been surprised by your experience at a business? Not, negatively, but a very positive surprise?  I’ve got a story to share in this episode! This mini-podcast is on my business experience with a tire company where I went to have the tires replaced on our family minivan. When I think of businesses […]

Jon Loomer Tips on Facebook Ads, Insights and Graph Search -Podcast with Mike Gingerich

Facebook always changes! I put out a post recently with the headline: 3 Constants in life: Death, Taxes, and Facebook Changes!  It’s a given and can make marketers head’s spin but at the same time, there is so much opportunity for businesses on Facebook!   The ability to target an exact, ideal audience with your […]

How to Launch Online – Podcast with Michael Stelzner

Are you interested in how one startup was able to get 16,000 visits to their website on the day of launch?  Want to hear the plan for partners, founders, and teaser videos that were used?  You’re in the right place! Let’s talk about “Launching” and give you some really successful examples! I was thrilled to […]

Facebook Ads made simple

Dennis Yu on Digital Marketing and Facebook Ads – podcast interview

I was privileged to have Dennis Yu stop by to talk Facebook on the Halftime Mike Podcast.  Here’s a quick quote of some of the gold Dennis shared: Dennis brings tremendous value and has great insights on Facebook marketing in this episode of Halftime Mike, particularly related to how and why you may want to […]

Creating a Facebook Marketing Campaign – Podcast Episode 12

With over 1.15 Billion users and spanning all important demographics, Facebook is a key opportunity for businesses to connect with their ideal audience. This is episode 12 of the HalftimeMike Podcast. This episode dives into the details of how to create a Facebook Marketing campaign. Listen Now: Outlined are the questions every business needs to […]

Top Facebook Marketing Tips from Post Planner Chief Josh Parkinson [Podcast]

  Trying to grow your Facebook community? Wanting to boost engagement and drive more traffic to your website? This is a “MUST LISTEN” podcast featuring my interview with Post Planner founder Josh Parkinson.  Josh calls himself the “Chief Pain Killer” for Post Planner.  His aim is to make Facebook marketing easy and to save you […]

Social Media Management and Monitoring Streamlined – Interview with Ian Cleary [Podcast]

Are you “knee deep” in social media and wanting to gain efficiencies? Are you wondering how you can use social media more effectively and streamline some of your work? This episode has answers to those questions! I was thrilled and privileged to host Ian Cleary, blogger, and social media tool guru of RazorSocial recently. Click below to […]

Built-In Social: Small Business Guide to Social Marketing [Podcast Interview with Author Jeff Korhan]

Do you currently use social media to attract and engage customers? Are you wondering how you can use social media to market your business and drive sales? I was thrilled and privileged to host Jeff Korhan, author of Built-In Social: Essential Social Marketing Practices for Every Small Business, on my Digital Marketing podcast recently. Click below to listen! […]

[Podcast] Creating a Facebook Sales Funnel

Episode 8 of the Halftime Mike Podcast dives into how companies on Facebook can use posts and tabs to create a Facebook sales funnel. Facebook provides marketers with tremendous opportunity to connect with their target audience. Facebook has over 1.15 billion users, Those Facebook users spend 20 minutes per visit on Facebook Over 699 million […]