Category: Business

From Zero to 200k a month in revenue: Scaling an Online Business

October 1, 2015
Do you have a online business? Is your website generating solid monthly income? Do you wish you were earning $200,000 a month from your website? One man is doing just that!  Listen in as I interview online entrepreneur and author Matthew Paulson! Matthew Paulson comes across as quiet and unassuming.  Yet underneath that layer of tranquility is […]

Business Building in the Digital Age: Amazing Story of Casual Fridays Growth

September 24, 2015
Does your business have a strong online presence? Is your team dispersed and not all in the same office? Are you having communication gaps as you grow? We tackle questions like these as we hear from Tyler J. Anderson and his story of the growth of Casual Fridays. Tyler J. Anderson is founder and CEO of Casual […]

Is your business keeping up? Do you Blab? Do you need to?

September 18, 2015
Things online move fast! Is your business keeping up? Does your business need too? We dive into this question and more as we tackle the Growing Digital Divide: Helping Businesses on the Outside of the Leading Edge! Listen Now: [powerpress] Subscribe:  Halftime Mike on iTunes  | Android users via RSS  | Listen on Stitcher. Blab Video Replay: The Growing […]

Web Tools for Productivity: The Shift to Business in the Cloud

September 3, 2015
Times have changed!  The "cloud" has evolved for business technology users. In particular, software has evolved, shifting from computer software to web software. What we used to need to do with 5 CD's to install on a computer is now available online, anytime, AND on our phones! In this livecast recording, we dive into web tools for […]

Business has Changed! Relationship Sales, Marketing, and Customer Service is Here

August 27, 2015
Is your sales, marketing and customer support model evolving? It had better be! People and businesses want more care and connection with their chosen business.  The days of sales blasts and obnoxious salesmen are dwindling, nowadays businesses must use sales research methodology to succeed. After all, a business today that lasts is built on RELATIONSHIPS! […]

Blogging for Business: How One Man Launched a Growing Empire

June 11, 2015
Want ideas on how to grow blog traffic? Interested in ways to generate revenue from your blog? All this and more covered in this episode of the Halftime Mike podcast with guest Ricky Shetty, The Daddy Blogger! Ricky shares his personal story of growing a business online and along the way offers specific tips that […]

Metrics to Measure the Success of your Facebook Marketing

June 2, 2015
Facebook offers businesses a lot of value in ways to market to your target customer audience. The key, however, is for businesses to measure the success of their Facebook marketing to ensure they know what is working, what isn't, and what needs adjusted. So what is a business to measure on Facebook? Of course there […]

Free Friend to Friend Payment through Facebook Messenger App

May 26, 2015
What It Means for Your Business Recently, Facebook announced the ability to send payments from person to person through it's Messenger app. Facebook's Messenger app is currently used by 600 million people and is on a steep growth curve! And unlike competitor payment apps Paypal and Venmo, there will be no charge for this service. […]

The Enchanting Way Business Process Outlined

May 21, 2015
Everyone wants to grow their business. In many industries today, what worked the previous two decades is no longer working today.  Are you in that boat?  Has your business climate shifted? The Digital World, basically the web and social media, has changed that.  Processes are different, customer acquisition and support are different, and new models […]

3 Free Video Conferencing Tools for Business

May 5, 2015
Video conferencing gives businesses a way to bring teams together outside of the traditional office meeting.  It also allows a regional business to expand nationally or even internationally with "in person" meetings online.  This technology is growing in use and features, and small businesses would be wise to brush up on the potential tools available! […]

Tech Tip: App Expensify Simplifies Expense Reporting for Business

April 29, 2015
  For small business owners, managing costs and efficiencies is critical. Often, finding ways to simplify administrative processes and save time can mean the difference between a profitable and unprofitable quarter. Enter Expensify, an online expense management application that can take the time (and tedium) out of expense tracking and reporting. Known for its user-friendly […]

Building a Brand, Creating a Raving Community

April 9, 2015
Ready to build your personal brand? Need a roadmap for creating a raving community and taking your business to the next level? My guests today help businesses do this for a living! Andy Zitzmann and AJ Amyx are Co-Founders of the GAMETIME Movement where they help leaders and high achievers launch and monetize their message both […]

What Questions do you have? Ask Halftime Mike!

March 9, 2015
Ok, I want some questions! My goal with the Halftime Mike podcast is to be relevant and helpful, giving you practical insights.  So, I really need to know a bit more about the pressing questions and issues you face related to: Social Media Marketing Facebook Marketing specifically Online Marketing Tech Tools It's pretty broad but […]

Content Curation and Web Traffic with Sniply

January 16, 2015
Advancements in technology happen all the time. When a "point of pain" is addressed with a new technology solution, it's always time for celebration.  I'm celebrating this new service, Sniply, for the pain point it solves for businesses using social media! Snip.ly is a service which allows you to have the power of social media […]

Online and Social Media Marketing for Small Business

January 15, 2015
How can you "up your game" online? What's a way to take your social media "to the next level"? In this episode I fly solo and dive into just that! Online and Social Media Marketing for Small Business The caveat here is that this is a unedited email I sent to an acquaintance. She's had […]

Small Business Branding with Social Media

January 8, 2015
Can social media help you grow your small business? Do you need a "brand"?  What is a "personal brand" and can it help your business grow? This week I am joined by a special guest who answers "YES!" to each of those questions above! My guest, Jill Boudreau, is having some amazing business success!  She's […]

Google Search Shortcuts for Saving Time

December 7, 2014
I'm all about saving time! Being efficient is HUGELY important to me.  I'm definitely a GTD (Get Things Done) kinda guy and I love shortcuts to help me accomplish more faster. I've been stacking up some Google shortcuts and I thought it was about time to compile and share a few! Did you know that […]

Smartphone Apps for Business: Should your Business Have One?

November 14, 2014
The statistics continue to astound… 90% of American adults have a cell phone (Pew Research 1/2014), As of the end of September, 72% of U.S. mobile users have a smartphone (comScore Report). We have become a mobile computing society. For businesses, this means there is an important need to consider how to reach and do […]

Small Business Productivity Guide: Push it With Excellence

November 13, 2014
I like to get things done, how about you? Is your productivity up-to-snuff?  Do you ever have projects that take way longer than they should? Join me in this episode of the Halftime Mike podcast as I dive into the details you need to know to market successfully on Facebook today! It's all about keeping […]

Facebook Custom Audiences: The Secret Sauce for Reaching Customers

October 25, 2014
This isn't a new Facebook tool, but it's likely the most powerful underutilized tool in Internet Marketing today! For the majority of people in the U.S., Facebook is a social network for connecting with friends, following businesses they "Like" and in general an entertainment destination where they spend time.  Businesses, however, can have a different […]

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