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Magnet Marketers LIVE Show Tuesday's at 4pm ET

July 18, 2016
  Magnet Marketers is a LIVE online show each Tuesday at 4 pm ET. Hosted my Mike Gingerich and Jessika Phillips it's a show all about discovering how your business can become a "magnet" online rather than being an old-school bullhorn. Times have changed, your marketing needs to as well! Learn about the latest trends, […]

Ways to Succeed in Work and Life

July 15, 2016
Some Do’s and Don’ts on Life and: Starting a new job Being a good team member Adding value to people and situations (Not in any order) 1. If you want to get ahead, become an acute observer of people and what is happening around you. [Tweet " If you want to get ahead, become an […]

Growing an Online Business - The Alison J Prince Story

July 14, 2016
Are you growing an online business with measurable success? Is your Facebook Page and Instagram account growing and driving sales? Interested in hearing the story of one mom who is repeating success online? You're in the right place! In this episode of the halftime Mike podcast I dive into the Alison J Prince story.   […]

What is SocialChamp and How Do You Use It?

July 12, 2016
What’s the essential thing you need to set up your brand’s identity? Social media, isn’t it? Nowadays, social media is the proven way that helps you to build up your brand identity and introduce it to the world. However, what happens when you have multiple social accounts? Isn’t it exhausting to post manually on all […]

The Key to Closing More Sales [Blab]

July 8, 2016
Are you struggling to close sales? What's the number one key to selling? People must first buy into you before they buy your product or service. You have influence. The impression you give a potential buyer is critical to their decision-making. The impression you give is more important than anything people hear about your services […]

Social Media Marketing on a Budget

July 7, 2016
Having a solid marketing plan is essential for every small business to get the word out about their products and services. Companies need to be cost-effective (i.e., small marketing budget) and one way to maximize your dollars today is through online social media marketing. Social media is a legitimate business marketing avenue. People spend significant […]

Facebook Ad Rule for Text in Images is Changing

June 30, 2016
Facebook ads have quite a bit of appeal. These ads can feature your business on a social media platform that hosts millions of users every single day. When you place a Facebook ad that features your product or service, you should be able to reach more people than ever before, right? The process of setting […]

What is Venngage Infographics Creator?

June 28, 2016
Venngage is an easy to use website where the most design-inept can create stylish content for websites, presentations, ads, social media use and much more. There are templates for a wide range of projects including infographics, reports, posters, promotions and social media images. Save yourself the frustration of learning to use complex design software, let […]

Growing Leads with Instagram and SnapChat - Straight from Sue B Zimmerman

June 23, 2016
  Are you growing leads with Instagram and SnapChat? Do you wish you were and want to know how to track the ROI? Sue gave away loads of creative ideas here! In this episode of the halftime Mike podcast Sue B. Zimmerman drops in to drop some gold on ways to use Instagram and SnapChat […]

CoSchedule Plugin for WordPress: An Honest Review

June 21, 2016
Managing to-do lists is challenging. From time to time, we fail to meet our deadlines because we didn’t plan properly or we forgot the task altogether. This is especially true when you have a lot of work, and you're juggling multiple projects. With these issues, more professionals are using editorial calendars to help them stay […]

Business Efficiencies with Mobile Apps

June 16, 2016
Are you keeping up and developing business efficiencies with mobile apps in routines? Do you wish you were more efficient and able to do more things on the go? Mobile apps to the rescue! In this episode of the Halftime Mike podcast I dive into ways business owners and marketers can gain some new efficiencies with specific mobile […]

7 Ways to Attract More Online Meeting Participants

June 15, 2016
“If you build it, he will come” is listed in the top 100 most memorable American movie quotations. I wonder why, since every marketer understands that just because you “build it”, does not mean the people will come. While I’m in quote mode, Walt Disney said, “You can design and create, and build the most […]

Simple E-commerce for Small Business

June 14, 2016
Year over year e-commerce sales have grown at an impressive rate. In 2015, e-commerce sales came in at a whopping $341.7 billion, an increase of 14.6% over 2014. Any business, no matter how big or small should evaluate having an online payment solution in place. People are online more, making it convenient to buy and […]

Engagement Keys in Your Digital Marketing Strategy

June 9, 2016
Are you engaging your web visitors and social media community? Do you have an "engagement" action plan"? Engagement in Your Digital Marketing Strategy is all about what you need to do at the TOP of your digital funnel to CONNECT. You NEED to be engaging your web and social community to build rapport.  I talk about how to do […]

5 Building Blocks of an Effective Web Presence

June 7, 2016
It’s important to keep up with the frequent changes on the web that affect your company’s online presence. Here are several key points to keep in mind to make sure your business has an effective web presence that is consistent and performing well according to today’s standards. The way that you present yourself on the […]

5 Reasons Facebook LIVE Will Build An Engaged Video Audience

June 2, 2016
Video is IT, period, end of sentence. This recent post from the Wall Street Journal reported the social media giant Facebook is developing a stand-alone camera app, similar to Snapchat’s uber popular image sharing platform, which we all know was absorbed by Zuckerberg in the past. Still in its early stage, FB is working towards […]

Crowdfunding Mistakes and Learnings from a live Indiegogo Campaign

June 1, 2016
Crowdfunding is growing in popularity of use and as a viable means for businesses to generate start-up funds and pre-sales on new launches. However, they can be tricky and not all are successful!  Be wise and learn from others to be successful! I previously highlighted the successful Kickstarter campaign run by KOOSHOO that was wildly successful […]

Tracking Traffic from Social Media and Mobile Devices with Google Analytics

May 31, 2016
Knowing your audience is one of the fundamentals of marketing, and an important step for getting better conversions. In today's world, simple web traffic knowledge is not enough. You need to have an understanding of deeper data points such as your social and mobile audiences as well. These audiences are having more and more of […]

Online Marketing Success: Attraction Content Tips

May 26, 2016
Are you attracting enough visitors to your website?   Do you have an "attraction plan"?  Online Marketing Success: Attraction Content Tips in the Digital Marketing Funnel is all about what you need to do at the TOP of your funnel. You NEED to be attracting more of the right top of visitors.  I talk about how to do […]

Using Waftio for Surveys

May 24, 2016
Finding a cost-effective, and efficient method of generating leads is always at the top of marketers lists. Surveys are a great way to interact with your target consumer base and gauge your brand's marketability based on its reception by the public.  If you keep them simple, surveys can be a great way to learn and […]
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