Blog

How to Hire People Using Social Media

How to Hire People Using Social Media - 315Finding the ideal recruit for a position can be tough -- and also expensive. On sites like Careerbuilder or Monster, a posting that runs for a month cost at least $500, and that's still without the assurance of getting suitable candidates.

But why spend that when you can use social media? Aside from the obvious choice LinkedIn, you can use Facebook, Instagram, Pinterest and similar sites to find fresh talent. Why? This is where people look for new careers. They use their networks to expand their horizons and tap into other industries.

But to reach them effectively, you must:

Know the limits

Don't ask applicants to reveal the password to their social media accounts; otherwise, you run the risk of violating the Federal Stored Communications Act. Also, take note that different states have different laws, so what's okay in California may not be okay in New York. And even though it's not unnecessarily illegal to check someone's tagged photos, it's best to look at what the candidates are posting on their own timelines to get an accurate view of how they wish to present themselves.

Build a strong online presence

Don't be boring on social media. Whether you're posting, share something that's unique and current. Also, it doesn't hurt to show everyone what makes your organization stand out. Do you have a thriving and vibrant workplace? Share short video tours and wacky behind the scenes. Is your organization involved in community projects? Post photos of your recent efforts. And of course, put up job postings.

Show, don't tell

Don't just say that your organization is the best. Show it through your posts. If it's dynamic and innovative, the projects you're working on should speak for themselves. If you're fun and youthful, your posts should reflect those qualities. Your audience is smart. They'll figure out your message without it being shoved down their throats. And if they like what you have to say, they'll be drawn to your organization.

A good compensation package still plays a big role when it comes to attracting top talent, but first impressions can't be taken for granted. And in this digital world, social media is where people form their first perceptions of you and your organization. So make sure you leave a great impression.

Consider a Consultant

Sometimes you can benefit most from consultant that works with leadership development or personality profiles.  A independent consultant can offer your business a professional and key way to accomplish find a specific type of new team member without any long term commitment.

How to Hire Using Social Media

Jessika Phillips Live stream on Tuesday Nov 15 @ 4:00pm EST

metrics-to-measure-the-success-of-your-digital-marketing-formPlease enable pop-ups to receive the download.

Blog Categories

nordvpn

Recent Posts

flippa
Search Site
© 2012-2023 Mike Gingerich Global, LLC    Contact   -   Privacy
magnifier linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram