Category: Social Media

Social Media Marketing World 2013 Review #SMMW13

April 13, 2013
It's a wrap! And what an event it was! More than 1,100 marketers came to San Diego to learn the latest in social marketing and to network with peers at the inaugural Social Media Marketing World planned and hosted by Mike Stelzer and the great folks at Social Media Examiner. I’m thrilled to have attended and the […]

Your Facebook Page is Blah! 5 Cures for the Facebook Page Blues

April 4, 2013
So you’ve set up a Facebook business page because you’ve heard that it’s a "must have" in today's social business climate. After all, with over 1 billion regular users it’s a no brainer to be on Facebook, right? But your plan has hit a snag… Where IS everyone? Yes, Facebook is the largest social network […]

Awaken your Fans & Revive your Fan Page with just 3 Facebook Posts A Day

April 4, 2013
Tips for Facebook Marketers originally posted on TabSite Blog Guest Post by Joshua Parkinson of Post Planner   You've established your fan page, uploaded a sweet cover photo, and added awesome tab apps. You've chosen the perfect category for your page, added a branded profile pic, and pimped out your About section. You've even liked your own page. […]

5 Ways Facebook Contests Boost a Fan Page

April 2, 2013
Marketers are always looking at finding new and effective ways to reach their target audience.  With Facebook being a dominant online destination where potential customers and existing clients are spending significant time (more time than on any other social network),  maximizing the effectiveness of your company Facebook page is vital.  As well, for any Facebook […]

Use Facebook Apps to Boost Page Engagement

April 2, 2013
Facebook Engagement -- The Marketing Magic Dust for your Facebook Page Engagement is one of the most valuable Facebook page metrics a company can track.  With active engagement a brand increases their fan community, extends reach, and increases visibility of their posts in the News Feed of those actively interacting with the page. Engagement = […]

How to Get ALL Notifications from a Facebook Page

March 26, 2013
Facebook Notifications Update May 2018 Facebook changed their interface, and the way Notifications work is a part of this change. Since the original post was written in 2013, there are now new methods and views on how to get Notifications that are updated here. Note: Click here for other Social Media Updates, Facebook Page feature […]

Using the Vine App from Twitter for your Business

March 18, 2013
How to Use Twitter's Vine to Promote Your Business Vine is a new mobile video app created by Twitter.  Launched in January of this year, Vine lets users record short, 6 second videos on your iPhone or iPad and post them to Vine, Twitter, and Facebook. With the massive growth of mobile, vine is a […]

Using Pinterest to Promote Your Business 101

March 8, 2013
How to Use Pinterest to Promote Your Business Pinterest is a web-based image sharing platform.  It is a tool for collecting and sharing images and photos.  Millions of people use Pinterest personally and for their business.  From a personal user perspective, Pinterest can be used to view,  collect, and share ideas on products, designs, and […]

The Next Facebook News Feed is Here

March 5, 2013
The invitations have been sent, the speculation and build-up has begun! On March 7, 2013, Facebook will unveil the coming new News Feed.  The event will include information about the latest changes to Facebook's News Feed and a live demonstration.   The News Feed was identified as one of the "Three Pillars of the Facebook Ecosystem" during […]

Preparing your Facebook Page for the new Graph Search

February 25, 2013
First, there was SEO. Now, the advent of Facebook SEO. Facebook "SEO" begins with the launch of Graph Search by Facebook.   Image example below: Graph search has amazing potential for businesses. Facebook Pages that are public (no country/age restrictions) are available by default to show in relevant searches within the Graph Search tool.  As well, […]

LinkedIn Company Pages Guide

February 18, 2013
LinkedIn Company Pages Offer Businesses a Social Marketing Opportunity LinkedIn is known as the "Business Social Networking site," a legitimate business destination in the social media realm.  As LinkedIn first launched, it was a place for individuals to have a "online business card."  Now, however, LinkedIn has grown to become a full service social network […]

Social Media as a Customer Service Tool

January 21, 2013
Social Media use by persons of all ages continues to grow.  It's not a fad, it's penetrated to become part of our fabric as a society.  As businesses have seen this change, they have responded to incorporate social media as part of their business strategy. Many use Social Media as part of a sales and […]

5 Emergent Trends for 2013 Digital Marketing

December 18, 2012
What do you see as emerging trends in Social and Digital marketing for the coming year? Check out my post at where I outline 5 Trends that I believe are set to become mainstream in 2013 and which savvy marketers should review and evaluate so they can prepare their business to take advantage of […]

Facebook Photo Sync and Twitter Email Tools Offer Users More Functionality

December 10, 2012
Facebook Photo Sync: The First Step in Facebook Cloud Ventures Facebook launches a seamless photo sync tool and moves into cloud data storage!  The roll-out of Photo Sync that started November 30 is perhaps the biggest thing to happen to Facebook photos since friend tagging. Facebook was already taking in 300 million photos a day, […]

Internet Marketing & Social Media Presentation

March 26, 2010
Press Release Web Marketing for Business Presentation GOSHEN, IN, - Mike Gingerich, a Web Technology and Internet Marketing Consultant for Digital Hill Multimedia, Inc., along with Troy Rumfelt, President of Digital Hill presented, "Web Marketing for Business" to business owners and Dealers of Borkholder Buildings in Nappanee, IN (Elkhart County) today. The presentation was done […]

Social Media for Business Presentation in South Bend

March 12, 2010
It was a privilege to present on Social Media for business to the CB Richard Ellis Bradley team in South Bend today.  The Summit Club was a great location with the wonderful view of South Bend from the 25th floor. I believe there is opportunity for commercial realtors to use social media to boost their […]

Social Media Seminar Offered by Digital Hill Multimedia

December 30, 2009
Digital Hill Multimedia will be presenting a FREE lunch hour seminar Wednesday, January 27, 11:45 a.m. at the Middlebury Chamber of Commerce, Middlebury, IN. The seminar will be an informative and interactive seminar geared to businesses.   Social Media Marketing Seminar FOR IMMEDIATE RELEASE PR Log (Press Release) – Dec 30, 2009 – Digital Hill […]

Businesses Use Social Media: Adidas & Star Wars

December 20, 2009
Businesses like Adidas are getting Social Media right! It's a way to connect to people, engage them in something fun and memorable, built loyalty, and generate viral buzz. Read here the Mashable report on what Adidas has done with their new Star Wars line... Mike Gingerich Sent from my iPhone Posted via email from […]

reBlog from 6 Ways Social Media Can Enhance Your Business

December 18, 2009
I found this good read today: Social media is the new face of the Web. Just as the Internet revolutionized information sharing during the 1990s, social media is radically altering how people communicate and share information today. If you want to succeed on the Web, a solid social network presence is required. Search engines like […]

The Future of Interactive Marketing

December 17, 2009
This is a very good read from Brian Solis.  I recommend it to you. The Future of Interactive Marketing >> By Brian Solis - Forrester recently released a new report tracking the future of US interactive marketing through 2014. Authored by Shar VanBoskirk, with Christine Spivey Overby, Niki Scevak, and Angie Polanco, Forrester predicts that interactive marketing […]

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