Category Archives: Entrepreneurship

Hiring Digital Workers for your Team: The Interview Process

Are you responsible for interviewing and hiring your team members? Are you using VA’s (Virtual Assistants) or long-term contractors? How do you interview when you can’t physically “meet” someone? It’s all about digital techniques to vet potential hires in this digital age! This is Part II of Hiring Digital Workers…..the Interview Process. In the last episode of the Halftime […]

Hiring Digital Workers for your Team: A How To Guide

Is part of your team virtual and not resident in the same physical office? Are you using VA’s (Virtual Assistants) or long-term contractors? How do you hire when you can’t physically “meet” and interview someone? It’s all about digital techniques to vet potential hires in this digital age! In this episode of the Halftime Mike podcast, […]

How Buyer Personas Help your Business Digital Marketing

Is your business targeting the right leads online? Do you know how to speak to that ideal customer audience? Are your Buyer Personas sharp for your business or do you need to know more about creating them? If so, this show is for you! This is a special episode podcast where I introduce you to […]

Growing a Social Media Agency: The Digital Matchbox Story of Liz Azyan

Are you a solo entrepreneur with dreams of growing into a larger agency? Are you a small social media agency looking to scale and build out your team and gain larger clients? Listen in as we cover the Digital Matchbox success story with Liz Azyan who has done all of the above! Liz Azyan is […]

From Zero to 200k a month in revenue: Scaling an Online Business

Do you have a online business? Is your website generating solid monthly income? Do you wish you were earning $200,000 a month from your website? One man is doing just that!  Listen in as I interview online entrepreneur and author Matthew Paulson! Matthew Paulson comes across as quiet and unassuming.  Yet underneath that layer of tranquility is […]

Business Building in the Digital Age: Amazing Story of Casual Fridays Growth

Does your business have a strong online presence? Is your team dispersed and not all in the same office? Are you having communication gaps as you grow? We tackle questions like these as we hear from Tyler J. Anderson and his story of the growth of Casual Fridays. Tyler J. Anderson is founder and CEO of Casual […]

Business has Changed! Relationship Sales, Marketing, and Customer Service is Here

Is your sales, marketing and customer support model evolving? It had better be! People and businesses want more care and connection with their chosen business.  The days of sales blasts and obnoxious salesmen are dwindling. Business today that lasts is built on RELATIONSHIPS! In this episode of Halftime Mike I have three guests and we […]

Blogging for Business: How One Man Launched a Growing Empire

Want ideas on how to grow blog traffic? Interested in ways to generate revenue from your blog? All this and more covered in this episode of the Halftime Mike podcast with guest Ricky Shetty, The Daddy Blogger! Ricky shares his personal story of growing a business online and along the way offers specific tips that […]

What Works on Facebook Today

How is your Facebook marketing going? Looking for a source of good Facebook marketing information? Are you tired of complex answers and want to hear it straight in simple terms? Then you’ll enjoy this show where I interview Jenny Brennan on “What works on Facebook today?” Jenny Brennan delivers in this podcast interview!  Hear her […]

The Enchanting Way Business Process Outlined

Everyone wants to grow their business. In many industries today, what worked the previous two decades is no longer working today.  Are you in that boat?  Has your business climate shifted? The Digital World, basically the web and social media, has changed that.  Processes are different, customer acquisition and support are different, and new models […]

How One Entrepreneur Grew a Massive Online Community

How many of us want to grow a massive online community? Ever have “envy” of that page with 250,000 Facebook fans and a million hits on their website monthly? If so, I think you’ll want to listen to this real life success story of one man growing a Facebook community to over 500,000 in one […]

Building a Brand, Creating a Raving Community

Ready to build your personal brand? Need a roadmap for creating a raving community and taking your business to the next level? My guests today help businesses do this for a living! Andy Zitzmann and AJ Amyx are Co-Founders of the GAMETIME Movement where they help leaders and high achievers launch and monetize their message both […]

Online and Social Media Marketing for Small Business

How can you “up your game” online? What’s a way to take your social media “to the next level”? In this episode I fly solo and dive into just that! Online and Social Media Marketing for Small Business The caveat here is that this is a unedited email I sent to an acquaintance. She’s had […]

Small Business Productivity Guide: Push it With Excellence

I like to get things done, how about you? Is your productivity up-to-snuff?  Do you ever have projects that take way longer than they should? Join me in this episode of the Halftime Mike podcast as I dive into the details you need to know to market successfully on Facebook today! It’s all about keeping […]

Leadership in Business and Life: Going Deeper with Marcus Sheridan

It’s been said, “Everything rises and falls on leadership.” A critical key to business success but often overlooked in the pursuit of quick gains and flowing with the latest trends, is leadership.  Leadership matters.  It’s the under-girding and visionary force that sustains and unifies. In this episode of the Halftime Mike podcast I’m privileged to […]

Using Social Media to Grow Business – An Entrepreneur’s Story

The power of social media revolutionizes business in many ways!   From marketing to “humanizing a brand”, and on to customer support and engagement, social media has really turned business upside down.  The consumer has access like never before to the brand, and companies must adapt or lag behind. In this podcast, I interview a man […]