Category: Business Trends

How Do People Really Feel about Customer Service from Chatbots?

June 29, 2020
As companies find ways to move more of their business processes online, some may turn to chatbots as a customer service solution. This leads to the question: are chatbots killing customer services, or are they useful? This is a question which continues to trouble many customer service providers in large and small markets. When these […]

How to Properly Support the Ecosystem of Your Firm

June 27, 2020
Building a work firm that runs efficiently and effectively means building a system of workflow that helps employees maintain an organized web of functions. This web of functions is often known as an ecosystem. Like the natural definition of an ecosystem, a business ecosystem works in similar ways. The functions and tools in this ecosystem […]

Reasons Why You Should Invest In Smart Packaging Solutions

June 19, 2020
Over the past few years, the demand for smart packaging solutions has grown exponentially. Everyone is looking for an innovative and sustainable way to package their products. Smart packaging is a new development that comes with amazing perks. From increasing the shelf life of products to minimizing damage, reducing food wastage, and cutting down on […]

How to do a Simple SEO Audit on your Website

June 18, 2020
During the recent COVID-19 pandemic, many businesses realized they needed to rely even more heavily on their website for sales and marketing going forward.  Some found that they were not pleased with how their site showed up (or didn't!) in search results.  If your business is one of those that wants to strengthen your organic […]

Tools You Should Use to Improve Your Business Quickly

June 11, 2020
With the advent of the digitized age came an infinite number of ways for fledgling businesses to take flight. There is no shortage of tools afforded to independent business owners nowadays that can aid them in becoming financially independent and dominating their chosen field. If you are a business owner, you should take advantage of […]

3 Areas Of Business Where You Should Consider Outsourcing

June 6, 2020
When running your own business, it can be tempting to do everything yourself, not only to save money but to have the reassurance that you are fully in control. However, working alone can be lonely, and doing everything yourself inevitably means that you are going to burn out pretty quickly. No matter how talented, smart […]

How Online Learning Can Benefit Your Business

May 26, 2020
As homeworking and online video conferences become both more popular and necessary, businesses are looking to other ways in which the internet can provide a working route around current crises. Online learning can benefit your business and is being implemented around the world to fill the void left by closed schools and universities, but it […]

Moving Business Processes Online

May 21, 2020
Businesses have been forced to look at how they handle operations, including moving business processes online, since the COVID-19 pandemic has closed many businesses and forced many others to work from home.  As we look at re-opening and ongoing work-from-home scenarios, businesses need to continue to adapt and find ways to allow business to continue […]

Preparing Your Team For Online Work

May 21, 2020
A year ago, you might have perceived remote working as a contingency for times when it’s completely impossible to have your team physically present. Now, things have definitely changed. This could possibly be the new normal for the next few months as we try our best to find a solution to this global pandemic.  Unfortunately, […]

Take Preemptive Action To Protect Your Business

May 9, 2020
Business owners are often focused on how to deal with an issue after it occurs. However, it’s far better if you can plan ahead by taking preemptive action to protect your business .  This helps you understand the potential issues that your company could face, and then work to prevent them from happening completely where […]

In A Crisis, Look To The Healthcare Industry

May 7, 2020
There's no doubt that the Coronavirus pandemic is the biggest crisis since World War Two. At the moment, this invisible killer is forcing economies into lockdown, and businesses are falling by the wayside. The estimated cost is expected to be in the region of $2.7 trillion, which is a staggering number.  All you can do […]

6 Instagram Video Marketing Tips You Need to Know

May 6, 2020
If you’re a business operating on Instagram, there are a few things you should know about successful Instagram video marketing tips for the platform. As one of the largest social media hubs on the web, Instagram is the perfect place to find new customers for your brand, but you won’t get anywhere if you don’t […]

Pivot Well in Times of Change

April 16, 2020
Video is a powerful marketing tool. Learn what types of video your business needs to create and share on social media to thrive in a competitive market.

11 Surprising Text Message Marketing Statistics for 2020

February 7, 2020
Online marketing does not need to be incredibly complex. Things can and should be simple, targeted, and effective - nothing quite says "simple, targeted and effective" like a text message! You may feel so overwhelmed by all the different types of marketing in the social media age that you've overlooked this approach. You wouldn't be […]

Are Branded Giveaways Still Effective For Your Business?

February 3, 2020
Branded merchandise is still a popular option for businesses looking to provide freebies to customers, clients, employees and event attendees. But in an era when attention has turned to the effectiveness of digital marketing, is there still a place for giveaways which involve physical goods? Let’s dive in and see what factors will influence your […]

Top Six Disruptive Marketing Trends for 2020 Every Business Owner Should Be Aware Of

January 30, 2020
If you use the same marketing strategies for your business year in, year out, you will soon discover they are not working as well as they once did. By keeping abreast of the latest disruptive marketing trends, you can take the right actions to adapt your marketing approach. Here is a look at the top […]
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