Social Media Marketing Archives - Page 16 of 17

Online and Social Media Marketing for Small Business

January 15, 2015

How can you "up your game" online? What's a way to take your social media "to the next level"? In this episode I fly solo and dive into just that! Online and Social Media Marketing for Small Business The caveat here is that this is a unedited email I sent to an acquaintance. She's had […]

Change your Facebook Marketing to What Works Today

January 12, 2015

Is your Facebook marketing primarily centered around gaining new fans? Are you looking at Facebook Reach as one of your primary measurements of Facebook success? If so, it's time to move on! The reality is that Facebook has changed and your marketing needs to change to be effective. It's time to change your Facebook marketing […]

Small Business Branding with Social Media

January 8, 2015

Can social media help you grow your small business? Do you need a "brand"? What is a "personal brand" and can it help your business grow? This week I am joined by a special guest who answers "YES!" to each of those questions above! My guest, Jill Boudreau, is having some amazing business success! She's […]

2015 Online Marketing Trends you need to Know About

December 18, 2014

As 2014 winds down and we begin to look ahead it's important in the fast changing world of the web to stay nimble and be ready to adjust. Join me in this episode of the Halftime Mike podcast as I dive into the details you need to know for success online in 2015! It's all […]

Facebook Reach: Free Traffic is Still Possible says Kim Garst

December 11, 2014

Is free traffic on Facebook still Possible? Reach is down, are Ads the only way? Join me as I interview Kim Garst and she shows the way she is getting great engagement and free traffic! Kim is the Co-Founder and CEO of Boom! Social, a social media consulting and training company that helps small businesses […]

Visuals in Social and Online Media: What You Must Do

December 4, 2014

You know you need to use visuals in your social and online media right? Visuals in social and online media are critical! They draw skimmers in, they capture attention, and they communicate. Episode Topic: In this episode of the Halftime Mike podcast, Peg Fitzpatrick stops in to bring some spark and direction to the […]

Facebook Marketing Video Tip

November 26, 2014

Facebook Marketing Video Tip Facebook is always making changes! It's a fact of life, and businesses wanting to market on Facebook need to get used to it and adapt. One of the changes they have made in the past few months is the importance of native video. By this I mean videos loaded directly to […]

Going Viral: What Types Of Content Are The Most Shareable?

November 18, 2014

Generally speaking, every marketer wants their campaigns to reach the largest possible audience. Moreover, getting content to “go viral” is one of the most common goals of most social media campaigns. That said, there are a few common denominators towards the types of posts that receive a significant amount of shares and strong sentiment (whether […]

Facebook Changes you Need to Know

November 6, 2014

Liking Gating on Facebook is over! Videos natively loaded to Facebook are getting more reach. Custom Audiences are a secret sauce for reaching customers. Are you up on all this latest Facebook goodness? Join me in this episode of the Halftime Mike podcast as I dive into the details you need to know to market […]

Pinterest Insights: Tailwind App Delivers for Businesses

October 31, 2014

I was recently introduced to a great tool that helps businesses gain insight into how Pinterest can help their company better reach their target market. This unique software is designed to help companies discover the pins, trends, and pinners that can boost their business visibility. With Pinterest being the #2 source for driving volumes of social […]

Hyperlapse for Business: How to use for Business Growth

October 23, 2014

Wondering if and how you can use the new Hyperlapse App for your business? Interested in discovering how businesses are using Hyperlapse right now? Then stay tuned! This episode is all about the new Hyperlapse App by Instagram and how it can be used by small and medium sized businesses. It's all about keeping it […]

Holiday Marketing Success with Facebook Apps

October 16, 2014

Have you ever said, "I need to do more for my business online." Or something like, "I've got to use social media better for my business." Even better, if you've recently said, “I want to do much more online this coming holiday season,” then it's time to look at some of the many versatile features […]

Effective Social Media Community Management: Learn from a Pro

October 9, 2014

How does Social Media Examiner do it? If Mari Smith trusts him to respond to fans on her Facebook Page, surely you can learn from him too! This week I am joined by Juan Felix, a professional social media community manager and trainer who coordinates the fan and follower communities for such notable online entities […]

The Role Of Social Media In The Business Sales Funnel

October 7, 2014

Image Source: ShutterStock.com There’s no denying the fact that social media has changed the face of marketing forever - and one of the most significant ways that it has altered the marketing landscape is the role it has played in the business sales funnel! Start With The Top Of The Funnel Today, social media is […]

Bridging Social Media with your Website: An Integrated Online Sales Funnel

October 2, 2014

It's all about keeping it practical, doable, and leading edge so you can grow more leads and sales online. This week I fly solo and dive into the need and strategy to bridge social media with your web for an integrated sales funnel. Topic: Bridging Social Media with your Website: An Integrated Online Sales Funnel The […]

Twitter for Business: The what, how, why, and strategy steps

September 25, 2014

Welcome to another episode of the Halftime Mike Podcast where every week we dive into online and social media marketing tips, tactics, and methods for owners and marketers to give you ACTIONABLE items to implement right away. It's all about keeping it practical, doable, and leading edge so you can grow more leads and sales online. […]

Finding Great Content to Share with Feedly

September 24, 2014

Social Media Marketing is a demanding task. Have you ever felt burnt out on creating posts and content to share? The return on web traffic and engagement can be great for your business but it’s a reality that we can indeed reach capacity of “doing” and the need to create more content all the time […]

Social Media Sharing Strategy for More Blog Post Traffic

September 17, 2014

How do you grow traffic to your website? One of the keys is having an active blog or resource center where you are weekly adding new content that is helpful to your ideal audience. A second key is then using a social media strategy to help increase the visibility of your post. This article will look […]

Instagram for Business: Learn from the Instagram Expert

August 28, 2014

Considering if and how your business should use Instagram? Wondering how other small businesses are using it? In this episode, I interview Sue B. Zimmerman, aka “the Instagram Expert". Sue helps businesses use Instagram to attract and engage their ideal customers. She’s used Instagram herself to increase traffic to her Cape Cod retail boutique by 40% in only 12 months. […]

Pinterest Business Tips: The Latest Updates

August 21, 2014

Is your business on Pinterest or considering Pinterest? Do you want to know what is working and how you can get better results? Listen in on this Halftime Mike Podcast episode where Mike and Cynthia Sanchez of Oh So Pinteresting dig into the latest Pinterest business tips! In This Episode: The Latest Pinterest Business Tips In this episode […]

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