Category Archives: Digital Marketing

Digital marketing is nothing new; it’s been around since the internet first burst onto the scene. However, it is only in recent years that companies have started to take advantage of the digital marketing potential for their brand. Now, there is a personality to company accounts rather than merely being a faceless entity. These brands […]

Chatbots or bots are computer programs that aim to provide a level of automation to repetitive tasks. Such a task is the mimicking of human conversation. You will notice chatbots in some websites, where, upon your first visit a chat window pop ups within seconds. Most of these chats include a message asking how it […]

As a business owner, you can professionally stream live videos like a veteran with the online video StreamYard app. These are the key features of StreamYard.

  You might have heard the term influencer recently, and wondered what exactly they are. Social media influencers are quickly taking over the world, and they can be considered one of the most beneficial tools for businesses. In this article, we are going to talk about all thing’s influencer related, so you can fully understand […]

Whether you’re an online-only business or a bricks and mortar retailer with online shopping options, maximizing web sales is a sure-fire way to boost your profitability. With numerous ways to enhance your online profile, increase traffic, and convert users into customers, growing your web sales needn’t be as complicated as think. To get started, take […]

There’s a lot more to social media than branding and engagement. Used correctly, it can also increase sales. In their 2016 marketing census, E-consulting rated the marketing channel as one of the top five for generating solid returns.  It’s safe to say that social media is only getting bigger, and a few well-placed posts can […]

If you’re a business operating on Instagram, there are a few things you should know about successful Instagram video marketing tips for the platform. As one of the largest social media hubs on the web, Instagram is the perfect place to find new customers for your brand, but you won’t get anywhere if you don’t […]

Publishing and creating great website content is an excellent way to get your website ranked in the search engines, but how can you ensure what you are putting out is of the highest quality? While many different aspects go into a great piece of content, here are some of the most important.  Understand Your Audience  […]

The field of law requires great precision and accuracy, and there’s no room for gaps such as with your digital marketing for law firms. As an attorney, you need to ensure that there are no nuances in your practice or anything that can jeopardize your reputation. In simpler terms, you need to stay clear of […]

With quite literally billions of people using social media worldwide, no business (big or small) can afford to ignore the importance of a strong social media strategy.  What about you? Is your business invested in harnessing the power of social media?  Let’s take a look at 5 powerful ways that social media can help your business!   […]

Marketing a business with effective marketing strategies is a daunting task, especially in modern times, where consumers are constantly searching for something unique in their experiences with any brand.  Are you willing to take up the job of coming up with marketing strategies for your business?  Well, if yes, you must learn a few of […]

Expand your digital marketing tools. Keep in touch with your audience by using browser push notifications. Learn what they are and best practices for use.

Digital marketing for your business is complex. From knowing how to write great content to data analysis. Learn 6 key skills of the Digital Marketer.

Now, it is the era of digital marketing and businesses focus more on them as compared to other marketing forms. With the rapid growth of the online world, digital marketing is now a profitable and popular skill to acquire.  Learning digital marketing has also become popular even in Malaysia. However, if you are new to […]

Digital marketers find it a demanding mission to generate leads for businesses. Digital marketing is constantly being upgraded with new technology that can be of great use to attract traffic and therefore improve the business’s sales, bringing it to a higher tier of recognition. In the digital marketing world, many companies use multiple tactics to […]

Over the past decade, many technological advances have been focused around communication. It seems as though there is a trendy new way to contact and speak with friends, family, and customers every year. This can make it difficult for small businesses to decide where they should focus their marketing strategies. Email, Facebook, Twitter, Instagram, Google […]

If you are looking for ways to make money through social media, one of the networks you should focus on is Instagram. As it has over a billion users and it drives the highest engagement among the top networks. There are several ways to money on Instagram. But before I dive into ways to make […]

In the pursuit of success, making a few simple considerations becomes exceedingly important. For a business, these considerations must extensively explore different facets. Seeing as how people these days can hardly spend a minute off of the web, strengthening your online platform is therefore crucial to your success.  Naturally, what a person will look to […]

Benjamin Franklin is often purported to have said: “If you fail to plan, you plan to fail.” Whether that pearl of wisdom can be directly attributed to that founding father is questionable, but its sentiment isn’t. Without a properly structured plan, any goal(s) can remain far-off targets, while those striving to reach them move in […]

These 4 tips will help you decide which social media management tools are right for your business. So you know how it’s performing across all channels.