Stand Out on Social Media with Visual Content

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Stand Out on Social Media with Visual Content

Visuals are an essential part of the human experience, and you can see this in art throughout our history. The Internet has given us striking visuals and interactivity. Now it’s time to take this to social media.

Adding visuals isn’t hard

Don’t be intimidated by visual content. You don’t need to be a master of photo editing software and apps to create great images for your social media profiles. Many times, all you need is to find a great image and put some text on it to reinforce the written message of your post. The primary task is to find a great image to act as the foundation.

High-quality image sources

There are lots of places to find great pictures. Here are some sites that have an excellent variety of images.

  • Pixabay.com
  • Picjumbo.com
  • Libreshot.com
  • Unsplash.com
  • Freestockphotos.com
  • Freeimages.com

Easy-to-use photo editing tools

Now that you picked out a great picture, it’s time to add some text, so it ties into the rest of your post. Don’t worry. There are plenty of tools to make this process easy and take no time at all.

Add in some videos too

Go one step further and add video content to your social media posts too. Don’t worry about the video camera. Just use one of these websites.

Video and photo attribution and licensing

Not every photo you find on the Internet is fair game for your posts. In most cases, a random image you pull up on Google search falls under its photographer’s copyright. Most websites that sell images will keep you out of copyright trouble by detailing the usage licenses and the requirements you must follow.
Here are two commonly found licenses that you’ll run across on the image sources:

  • Creative Commons Zero: You can do anything you want with these pictures. You don’t need to seek permission, even for commercial purposes.
  • Creative Commons with Attribution: This license is almost the same as the above, with one additional requirement. You have to add attribution to the photographer when you use this picture.

How to attribute photos and videos

Attribution is a simple process. All you need to do is caption the image with something like, “Photography by Photographer’s Name” and link to their website. Some photo sources may have additional requirements before you can use their content. Follow all the licensing rules, and you won’t run into any problems.