Facebook Quietly Announces MAJOR Facebook Timeline Changes for Profiles

On March 13, 2013, Facebook quietly announced a BIG update: “UPDATES TO THE TIMELINE ROLLING OUT NOW.”   Full news release accessible here and the Developer specific news on Facebook Developer Blog. This is the “home page” of any Facebook user (not Pages).  This is where a person updates their Cover image, has links to their […]

Using Pinterest to Promote Your Business 101

How to Use Pinterest to Promote Your Business Pinterest is a web-based image sharing platform.  It is a tool for collecting and sharing images and photos.  Millions of people use Pinterest personally and for their business.  From a personal user perspective, Pinterest can be used to view,  collect, and share ideas on products, designs, and […]

The Next Facebook News Feed is Here

The invitations have been sent, the speculation and build-up has begun! On March 7, 2013, Facebook will unveil the coming new News Feed.  The event will include information about the latest changes to Facebook’s News Feed and a live demonstration.   The News Feed was identified as one of the “Three Pillars of the Facebook Ecosystem” during […]

The Rise of Video in Online Marketing

The Rise of Video as a Online Business Marketing Tool Video has come a long, long way in the past few years.  No longer is video use by businesses strictly limited to high dollar investments with video production companies.  Now, businesses and entrepreneurs have access to create and produce videos in-house at low cost.  These […]

Preparing your Facebook Page for the new Graph Search

First, there was SEO. Now, the advent of Facebook SEO. Facebook “SEO” begins with the launch of Graph Search by Facebook.   Image example below: Graph search has amazing potential for businesses. Facebook Pages that are public (no country/age restrictions) are available by default to show in relevant searches within the Graph Search tool.  As well, […]

LinkedIn Company Pages Guide

LinkedIn Company Pages Offer Businesses a Social Marketing Opportunity LinkedIn is known as the “Business Social Networking site,” a legitimate business destination in the social media realm.  As LinkedIn first launched, it was a place for individuals to have a “online business card.”  Now, however, LinkedIn has grown to become a full service social network […]

How to Post for Maximum Engagement on Facebook | The Marketing Nut

See on – Facebook Marketing Resources from Mike Gingerich How to Post for Maximum Engagement on Facebook Mike Gingerich‘s insight: Tips on how to post to your news feed.  This is key to getting engagement and maximizing your posts and custom tab apps. See on

How to Post to the Facebook News Feed to Maximize Engagement

See on – Facebook Marketing Resources from Mike Gingerich   You want to increase engagement on your Facebook page. You know that contests, deals, and offers can help so you’ve decided to run a promotion on your Facebook Page. You&rsqu… Mike Gingerich‘s insight: Quick tips on Posting to Facebook to maximize engagement… Simply having a contest […]

How to Post your Promotion and Contest to Facebook News Feed – Best Practices

You’ve decided to run a promotion on your Facebook Page. You’ve setup the tab using an approved Facebook Promo App and you’re ready to launch. It’s the “if you build it, they will come” fallacy.  Simply having it live is not the end.  You’ve got to capture attention and drive fans and their friends to the tab […]

5 Keys for Facebook Page Contests and Promotions

It’s still early in the year!  2013 is well underway but remember that…. “Well begun is only half done!” Brands and retailers aware of current online marketing trends know that social media, and particularly Facebook, are key places for businesses to be represented and actively engaged. Business has shifted online to social and mobile.  No […]

Social Media as a Customer Service Tool

Social Media use by persons of all ages continues to grow.  It’s not a fad, it’s penetrated to become part of our fabric as a society.  As businesses have seen this change, they have responded to incorporate social media as part of their business strategy. Many use Social Media as part of a sales and […]

Yes! There’s an App for that

Yes, there’s an App for that! The holidays have come and gone, and many opened a gift or used a gift card to purchase a new tablet or smartphone.  Once past the point of initial setup, the question now is, “what apps should I be using?” and “how can I use this technology to best […]

Hiring! Wanted: PHP and JavaScript Developer

Web Programmer PHP / MySQL Job Summary Location: Goshen, IN or Indianapolis, IN Job Type: Full Time Years of experience required: 2+ Years Education Level: Bachelor’s Degree preferred or equivalent experience Salary: competitive, based on experience About the Job Digital Hill is looking for a full-time PHP / MySQL programmer to build website and applications like Skills/Experience: Strong experience […]

5 Emergent Trends for 2013 Digital Marketing

What do you see as emerging trends in Social and Digital marketing for the coming year? Check out my post at where I outline 5 Trends that I believe are set to become mainstream in 2013 and which savvy marketers should review and evaluate so they can prepare their business to take advantage of […]

‘The Voice’ Pays Tribute to Connecticut Victims with powerful ‘Hallelujah’ Chorus

Wow!  That’s all I’ve got to say. “The Voice” judges Blake Shelton, Adam Levine, Christina Aguilera and Cee Lo Green, along with backup by the contestants, commemorated victims of the Newtown, Connecticut shooting by singing “Hallelujah” on the show’s finale Monday night. It was moving to see competitors and their coaches on a candlelit stage, singing […]

Digital and Social Marketing Trends for 2013 « iMediaConnection Blog

See on – SoLoMo Marketing Mike Gingerich‘s insight: 2013 Digital and Social Marketing Trends…   SoLoMo, the intersection of social, local, and mobile marketing efforts, will hit the mainstream.  Marketers recognize the time spent on social networks, and they’ll reach out through these platforms to mobile users to engage them with location-based specials.  Additionally, […]

Facebook Photo Sync and Twitter Email Tools Offer Users More Functionality

Facebook Photo Sync: The First Step in Facebook Cloud Ventures Facebook launches seamless photo sync tool and moves into cloud data storage!  The roll-out of Photo Sync that started November 30 is perhaps the biggest thing to happen to Facebook photos since friend tagging. Facebook was already taking in 300 million photos a day, and was the […]

Easily Prep Facebook Promotion Messages to Social Networks via HootSuite in TabSite

TabSite offers a full array of promotion apps for Facebook Pages.  From Photo Contests to Sweepstakes and Deals, TabSite offers powerful tools for Page Admins of Facebook Pages to boost engagement and build an active Facebook community. A key is getting the word out about your Facebook Page promotion.  If they don’t know about it, […]

In Store QR Code Signs can Drive Social Traffic

QR Codes.  What are they and how could they help your business? The term “QR” is shorthand for Quick Response.  So a QR code is technically a “quick response code” and it is a two-dimensional barcode. Here’s a quick guide on using QR Codes in your business from my iMedia Connection blog post…   Add QR Code […]

AllFacebook Guest Post – 5 Key Considerations for Facebook Page Promotions

Five Key Considerations For Facebook Page Promotions Guest Writer on November 21, 2012 12:49 PM The holiday season has already begun. Brands and retailers have been hard at work rolling out their holiday campaigns for weeks now, aiming to capitalize on the ever-earlier dates consumers begin their holiday shopping. So now is a fine time for marketers to […]