Facebook Big Announcements and Linkedin Updates for the week ending August 17

August 17, 2017
Lots of changes to make Facebook a safer place for everyone to play. And new Website Demographics from LinkedIn. The better you’re able to analyze your visitors the better you’re able to focus your content directly for them. Facebook Facebook Addresses Link Cloaking Cloaking is when a company deliberately hides the true destination of an […]

What is Planoly for Instagram?

August 15, 2017
If you produce or sell products with visual appeal, Instagram may be the unsung hero of your future marketing efforts. Instagram marketing isn't as well-publicized as its older social media cousins, but it offers great results when done correctly. It's all about planning, concept, and consistency, and that's kind of tough on any platform. Enter […]

How Supplier Portals Can Open Doors for your business

August 11, 2017
How Supplier Portals Can Open Doors for your business For any business, the importance of your relationship with your suppliers cannot be underestimated. For your business to grow and satisfy its customers, you need suppliers that can handle your level of orders and deliver them promptly. What you need is a supplier portal that your […]

Facebook and Social Media Updates for the week of August 5

August 10, 2017
Facebook and social media updates happen at a ever-increasing pace!  It's hard to keep up online with what matters and what's changed for marketers online. That's where I aim to step in and add some value to you! Are you keeping up with the Facebook and social media changes?  As soon as I post this, […]

What is and How to Use it for Your Business

August 8, 2017 is a CRM suite that contains all the tools needed to effectively nurture relationships with leads and conduct automated email campaigns. With Outstand, you can follow-up with prospects and use e-mail to foster continuous communications with them. How Outstand Helps You Build Relationships Email is known as a powerful tool for creating and maintaining […]

6 Ways Ecommerce Brands Market Themselves Without Being Pushy

August 2, 2017
If there’s one thing people hate, it’s being told what to do. If your marketing campaign is exclusively based on telling people to do something (i.e. buy your product). Then, unfortunately, you’re unlikely to find much success. But how can you do marketing without being too pushy? After all, marketing is about trying to persuade […]

Yoast SEO plugin for WordPress

August 1, 2017
SEO. It's a short little acronym, but it strikes fear into anyone when it comes to their website. Search Engine Optimization is, for one reason or another, thought to be shrouded in mystery. The rules tend to change every time you turn around, which doesn't exactly make it easy to master the learning curve! The […]

The 5 Top Secrets to Every Successful Online Campaign

July 29, 2017
The 5 Top Secrets to Every Successful Online Campaign To have a successful online business, you need to constantly work on your online presence. You need to have a stellar website to drive people towards, you need to build up your page rank using SEO techniques that won’t get you banned, and you need to […]

How to Create an Ebook for Website Email List Building

July 27, 2017
Having a lead capture plan for your website to grow your email list is critical.  Using a ebook as a tool is a good method for offering something of value.  Let's dive into the what, why, and how to create a ebook! Is your website growing leads and building your email list? One gap point […]

Improve Your Social Media Engagement with Quizzes and 1 Click Quiz Maker

July 25, 2017
While the word "quiz" may take you back to your school days, quizzes are actually very useful in the world of marketing. Why? Quizzes are an effective and convenient tool for engaging with your audience. On social media a whopping 82% of users complete quizzes. From Facebook to Buzzfeed, quizzes are used to gather relevant […]

Social Media Image Sizes: Complete Guide

July 23, 2017
Looking for the correct and latest 2017 social media image sizes? Here's a great infographic outlining all the latest images sizes for the key social media networks.  It’s a complete social media image size guide just for you! This guide includes  the primary image sizes for Facebook, Twitter, Google+, LinkedIn, Pinterest, Instagram, AND YouTube. Need […]

Recent Social Media Updates for Facebook, Instagram and LinkedIn 7/20/17 Edition

July 20, 2017
If there is one thing you can count on it’s that social media platforms will change and update. Here are a few of the latest that has happened in the past few weeks. Facebook Modifying Link Previews Starting Monday, July 17th, Facebook users can no longer edit the headlines, descriptions or featured images that make […]

Online Security Tips for Business Travelers

July 18, 2017
When traveling, you take the usual steps to keep you and your possessions safe, possibly to the point of enlisting help from Global Guardians. Your online security should be considered just as important. Becoming compromised while abroad can result in disastrous data breaches which can have damaging effects on your business. Here are some online […]

6 Local SEO Marketing Tactics for Greater Search Ranking

July 13, 2017
Being found by a local internet user doing a search for a local business need requires local SEO marketing tactics. It's a unique arena that requires unique SEO marketing efforts. Is your business performing well in local search? What is local search and local SEO marketing?  How can you improve your local search results? We […] for Photo and Video Animations

July 11, 2017
Snapchat has enjoyed its reign among youth and young adults, but it's got to look out for strong competitors like Instagram and other upstarts like Lumyer. Compatible with both iOS and Android, Lumyer offers a comprehensive set of high-resolution effects that go beyond dog ears or flower crowns. Its aim is to augment reality by […]

Social Media Updates for Facebook and Twitter

July 6, 2017
Things continue to change in social media!  There’s never a “dull moment” (or week) in social. These are key social media updates I think you’ll want to be aware of. Facebook Facebook Safety Check If you’re in an area affected by crisis or natural disaster you can check in with your loved ones via Facebook. […]

Landscape by Sprout Social: Streamlined Image Resizing for Social Media

July 4, 2017
74% of marketers include visuals on social media. On Twitter, posts with images get 150% more retweets! With the emphasis on visuals in social media, creating visual content is a priority. There is an ideal image size for each social media platform. For the top platforms, the ideal image sizes for profile photos are: Facebook […]

Keyword Optimization Tips For Getting TOP Rank in Google Search - Build On The Principles Of Evolution

June 28, 2017
Every experienced SEO specialist knows this one thing... Publishing pages and posts without an exact understanding of which keywords we want to target and grow in SERP is a big mistake. How do you get TOP rank? No matter how great your content, if users can’t find it, it doesn't help you. So, if you […]

Get More From Your Google Analytics with PaveAI

June 27, 2017
If you've researched marketing, you've probably heard of S.M.A.R.T. goals. You probably also know that means: Specific Measurable Achievable Relevant Timely If you're marketing, then you've probably got some smart goals of your own. You've probably already installed tools like Google Analytics to help you measure them. The only trouble is, Google Analytics results can […]

Keyword Research Tools for Website SEO

June 22, 2017
Keyword research tools for website SEO.  What are they and what is it? Why does it matter? can you do it? That’s the key topic in this week’s podcast episode.  We dive into keyword research in a practical way to try and give you the tools and tactics needed to help you up your game […]

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