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What Are Sales Funnels and How to Use Them

November 9, 2020
A ‘sales funnel’ is a marketing term used to explain the journey a customer goes through on the way to their purchase. In a sales funnel, there are several steps, the top, the middle, and the bottom. These steps, however, vary depending on what a company’s sales model is. Missing a sale can be devastating, […]

8 Link Building Ideas For 2021

November 9, 2020
If you have a company and you haven’t created a digital marketing campaign yet, you’re definitely missing out on reaching your target audience and, ultimately, increasing sales through the Web. There’s intense competition in the business world today, so boosting your visibility to potential customers is a must.  One way to increase your reach is […]

Modern Tech That Can Help Businesses

November 8, 2020
Are you self employed and looking for some concrete ways you can update your tech to take your business to the next level? Or maybe you run a company who has fallen behind in their tech updates. Whatever your situation, in modern times it is increasingly important that you and your business are taking advantage […]

Why System Integration Is Important for Businesses

November 8, 2020
Technology always has and is continuing to transform the business landscape. One way how technology is changing business operations is system integration. System integration is becoming increasingly important as it facilitates the usage of automation technology. Not only does system integration promote further technological innovation within organizations, but it improves operations across the board. Streamlining […]

5 Ways to Make Your Brand Stand Out from the Competition

November 7, 2020
Building a strong brand is the key to success in the current competitive business world. Regardless of how fantastic your product is, being successful in business needs great branding. Excellent branding will position your company as an industry leader and boost customers’ loyalty. However, standing out from your competition requires that you integrate a creative […]

4 Reasons A Background Check Might Benefit Your Business

November 7, 2020
One of the main problems with hiring someone to work for your business is the likely chance that you’ll end up being lied to and welcome someone who has ill intentions for your business. It’s vital for a business to hire employees, but letting the wrong individual enter your company can adversely affect your operations […]

Affiliate Marketing 101: How Does it Work?

November 6, 2020
Shopping online has become a major trend in the past few years. With our busy lives, we no longer have the time to window shop or peruse stores for products that we want. The e-commerce trend has bettered our lives by not only making shopping easier, but it has also given us the luxury of […]

How To Select The Best Digital Marketing Agency For Your Business

November 6, 2020
Whether you own a small business or a large organization, you cannot deny the importance of digital marketing in this era. A well crafted digital marketing campaign can be a very effective tool for your business promotion. While a smaller business can opt for a self-operated in house digital marketing solution, it is better to […]

A Guide To Engage And Connect With Remote Employees

November 6, 2020
The corporate world took a 180-degree turn as the pandemic hit all across the globe in the initial months of 2020. Conference rooms turned into video conferencing platforms, and walks to the colleague’s table turned into online communication channels. Basically, remote working became the way to go. With challenges and benefits, a plan is needed.  […]

The Many Uses Of SMS Software

November 6, 2020
Marketing and communications are two very broad departments, and it can be time-consuming if you try to handle all aspects of either one by yourself. For small teams especially, utilizing automated marketing tactics and software minimize the time and resources your business has to allocate to these tasks. Implementing different kinds of automated marketing strategies […]

6 Ways Digital Marketing Services Can Scale Your Company!

November 6, 2020
Let's break it down first - A digital marketing agency is in charge of creating a plan and performing digital marketing services that define the strategies a company needs to position itself on to grow in the market.  There are multiple critical aspects required for developing any strategic plan for digital marketing services, such as: […]

Keep Your Digital Assets Organized With 3D Digital Asset Management System

November 6, 2020
Modern businesses are always struggling to manage their digital assets. This also applies to government entities, non-profit organizations, universities, and online marketplaces. When you need to access a digital asset as simple as a client’s file, you should be able to do so without delay. Unfortunately, this is often not the case. The inaccessibility of […]

YouTube Launching "Shorts" to Compete with TikTok and Reels

November 5, 2020
YouTube Shorts. What is it and when is it coming. Why your business needs to use this new tool to help better connect with your audience.

10 Must-Have Website Features to Increase Conversions

November 5, 2020
In today’s digital world, a website is vital to attract visitors and persuade them to become paying customers. You can no longer afford to have an outdated website that was designed decades ago. A visually appealing and functional website design plays a key role in building your online brand image as well as driving traffic.  […]

Tips for Engaging Your Small Business’s Twitter Followers

November 4, 2020
As one of the web’s most prominent social media mainstays, Twitter factors heavily into many business’s digital marketing strategies. In addition to being free and easy to use, the platform's user base numbers in the hundreds of millions and continues to grow. Among Twitter’s many convenient features is the direct line it offers users to […]

4 Reasons your Business Needs a Blog

November 4, 2020
Every year, more companies are realizing the important role a blog plays in marketing for current internet-driven consumerism. People get the majority of their information from online sources, from the latest news to recent fashion trends. Recent research shows over 80 percent of consumers are more likely to research a product online before purchasing it, […]

Updates to Facebook Ad Restrictions

November 3, 2020
Updates to Facebook Ad restrictions. Now marketers can ignore these restrictions without hurting campaign reach. Here are the details.

What Your Small Business Needs for Secure Remote Work

November 3, 2020
Nowadays, many small businesses have started to implement work-from-home policies for multiple advantages for both the company and its employees. The company itself can cut overhead costs on an office lease, electricity, and amenities, while on the other end, remote work also allows employees to finish their tasks even when they must handle their personal […]

Get the Most Out of a Texting Campaign With This Guide

November 2, 2020
If you haven’t integrated sms text marketing into your strategy yet, it’s unfortunate to know that you’ve been majorly missing out. Out of all the marketing platforms, texting or SMS campaigns have the highest engagement rates, standing at a proud 82% open rate. In comparison with other channels, customers also prefer this means of communication […]

TOP 10 gadgets that will make your business more efficient

November 2, 2020
The world of high tech gadgets is taking over more and more spheres of public and business life every day. The entrepreneurial and business environment has unlimited prospects in this arena. Modern tech gadgets can help to significantly simplify standard operations, increase communication mobility, and increase awareness via marketing. When looking at ways to make […]

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