Category Archives: Social Media Marketing


How and Why to use Facebook Business Manager

Facebook Ads are used by businesses because they get results. Learn to manage your ads in Facebook business manager and connect to other apps like Instagram

Instagram’s “Join Chat” Sticker plus Facebook Top Fans Targeting & More

Instagram’s “Join Chat” Sticker plus Facebook Top Fans Targeting & more social media updates you should know to stay up to date!

8 Online Marketing Tips To Grow Your Furniture Business

Whether you are just starting out your furniture business or you already have an existing business, online marketing is the key thing if you want to boost your sales. There are many methods you can use to advertise your furniture business online. However, very few of these methods will give you great results. In this […]

The Latest New Facebook Updates Through June 2019

This month has had some significant new Facebook updates that marketers should know about.  As always, I aim to distill down what is the key information you need to know and why it’s important. Here we go… 


Social Media Marketing for Business: How to Get More Customers in 8 Steps

Social media marketing for business works. Are you seeing the results you want? Change these few things and start growing more leads and customers.


Using Instagram and Facebook Stories for Social Lead Nurture

This episode is all about Stories, Instagram Stories and Facebook Stories, and how you can use them for growing and nurturing leads for your business. In this Halftime Mike Podcast I’ll share key tactics and tips on how and why to use Instagram and Facebook Stories. Listen Now: [powerpress] Subscribe:  Halftime Mike on iTunes  | Android […]

Social Media Updates through May 23rd

It’s been a whirlwind of changes here recently for Facebook and Instagram!  I’ll cover the major social media updates for these channels in this update. Facebook Changes Changes to Facebook Group Types Facebook is simplifying the types of groups by retiring 13 that now fit under three new groups; general, jobs, and health support. There […]

Digital Marketing Opportunities and Tools for Small Businesses

Digital Marketing Opportunities and Tools Guide for Small Businesses

As a small business owner, you likely feel you should be doing more online and implementing more digital marketing opportunities.  Having a digital presence is one of the best ways of building brand awareness and reaching a broader audience to grow your business sales. When you are just getting started, it may seem overwhelming to […]

Facebook F8 2019 Social Media Updates Through May 9th

I will highlight some of the top updates and new features that they discussed will be coming this next year.  Let’s dig in on these Facebook and Instagram social media Updates…

Social Media Updates Through April 25th

Here’s a Facebook-focused rundown this week on some of the important updates in social media, looking at new News Feed algorithms and Stories format.

7 Instagram Growth Hacks for Business Marketers

Interested in Instagram growth hacks for your business marketing?  I’ve got 7 that I think many are missing!  Instagram has become a powerful social media marketing tool in the past 1.5 years and is really posed to be the #1 go-to platform potentially in the next 2 years.  Yes, it may surpass parent Facebook in […]

Social Media Updates through March 28th

Not to many social media updates to take note of but Instagram’s in-app checkout can help save time and possibly helping your business get more sales!

Online Marketing Funnels and ROI

What are keys to online marketing funnels and ROI (return on investment) growth? That’s what every marketer wants to know, right? Ready to learn more about online marketing funnels and the different types of ROI you can and should aim for?  Sales is a key metric but there are other types of ROI to look […]

The Latest Social Media Marketing Updates through March 14th

Spring is just around the corner here in the U.S. and it is the season of new growth and a time to start embracing the new! Here are some new updates in the social media world for you that are important for marketers to be aware of.

Social Media Updates February 28th

Wow! February has gone fast and there have been quite a few new updates in the Social Media World.  In this review, I’ll look at a few of the key ones for marketers… Facebook Updates Facebook Ads Manager for Excel Most of us see the need and value in Facebook Ads.  At the same time, […]

Creating Low Cost Videos for Lead Generation

Simple videos can be powerful for lead generation. Videos of any type, even low cost videos for lead generation, can be a scary thought for many small businesses but they truly are “doable” for nearly all businesses.  The KEY is that you need to have a plan! It does not need to require a professional […]

Social Media Updates February 14th

Happy Valentine’s Day!  On this day of love we share the love about some great new social media updates you need to know about!   Linkedin LinkedIn Live Debuts Let’s dig into the biggest recent news…. LinkedIn is launching a live video option!  This will give people and organizations the ability to broadcast real-time video […]

How To Be An Effective Instagram Influencer

Instagram provides enormous value for brands which is quite amazing in today’s social media world. It has more than 900 million dynamic monthly members. This suggests the majority of the people that brands aim at are active on Instagram and it’s been proven that brands can benefit from Instagram influencers helping to share about their […]

Facebook Showing Crossposting to Instagram Option – Social Media Updates through January 24th

The year is off to a fast start in the realm of social media updates and one of the most exciting potential items is Facebook showing crossposting to Instagram options!  Welcome to this latest edition of the social media updates. Count on a new update every 2 weeks to keep you informed. Let’s dive in… […]

Game Plan for Social Media Lead Generation in 2019

In this podcast episode I dive into the strategy and the specific tactics businesses and organizations need for success in social media lead generation in 2019. Ready to dive in and learn about the digital marketing funnel strategy and the specific tactics for specific social platforms that are working in 2019?  If, so, you’re in […]