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Are you looking to strengthen your business’ social media presence? Do you want to increase more followers across your social media accounts? Then one of the best places to start is with your social media reputation. A study revealed that businesses place online reputation in high regard. They believe that leaving a positive online footprint […]

Looking to make a few upgrades to your business? The start of a new year is the perfect opportunity to take positive action. There are lots of improvements that you could make which could have a big impact on the success of your business over the course of 2020 and beyond. You do not always […]

IGTV on Instagram allows you to upload longer videos. Long-form videos are engaging and address viewers’ needs. Build engagement and your brand with IGTV.

E-Commerce has taken over a lot of businesses around the world. It has attached itself to various services, products, and professional services. What seemed like a concept more than a decade ago has become the norm in business. The richest man, Jeff Bezos, and his E-Commerce giant is proof that this model works and will […]

Consistent financials and meeting your tax liabilities are some of the benefits of running an accurate payroll. As a startup founder, you may think dealing with your payroll will take too much time. However, not learning how to pay employees can put your startup in trouble sooner or later. Have you set up your payroll? […]

If you want your law firm to stand out amidst the thousands of other law firms available online, then you’ve got to understand the delicate details behind the art of promoting your firm’s website. Luckily for you, there are some things you can observe on your website in order to improve your website’s online rating, […]

How many times have you wondered about what it is that makes a certain commodity sell? Surely, you’re aware that the popularity of a particular brand doesn’t always correlate to the quality of its products. And more often than not, shoppers will tend to flock towards brand names they already know. Does this mean that […]

Customer testimonial videos can build brand trust. Here’s how to leverage customer testimonials in to your digital marketing strategy.

Search engine optimization is a key element of web design. SEO is, in essence, the art and science of getting your website to rank higher on search engine results pages. Most SEO efforts are concentrated on having your website rank highly in Google (the dominant search engine), but the best practices listed here should help […]

Flash sales are short, limited-time sales that sometimes only last a couple of hours. Many ecommerce marketers use flash sales to drive excitement and interest among existing customers, also as attract new customers with steep discounts and increase traffic to their websites. However, before you opt to run a flash sale, there are some considerations […]

The workplace is not always bells and whistles and trying to keep yourself, and your staff or team happy is no easy feat. Negative interactions between people can happen during both the good and the bad times, which is why being proactive in promoting a positive environment is so important. Of course, there are plenty […]

There is business value in Digital Etiquette!  Quite simply, the way you communicate digitally matters. You are either making a positive deposit to a business relationship or you are making a withdrawal from a business relationship. This can have significant implications on your ability to sell and your ability to retain clients as well as […]

Video is a powerful marketing tool. Learn what types of video your business needs to create and share on social media to thrive in a competitive market.

Taking steps to modernize your business right now is really important, and there are a lot of things you can do to achieve this. It is crucial that you are making the decisions that are going to favor your business and help you to achieve greater success in the future. This is something that you […]

There are so many aspects of operating a business. Aside from your main services and products, you have a full team to manage, clients to tend to, finances to mend, and a whole load of operations to carry out. There’s also the marketing department, which does a great job promoting your business on social media […]

According to the Small Business Administration (SBA), there are 30.2 million small businesses in the U.S. That’s 99.9% of all businesses.  But starting a business isn’t exactly easy and if you’re not careful, it can get expensive quick. Most micro businesses cost around $3,000 to start.  Home-based businesses cost between $2,000 and $5,000 to start.  […]

Digital marketing space is fluid and dynamic so staying updated can give you a competitive advantage.Use these 6 digital marketing trends heading into 2020.

Technology is changing the way that we configure our daily lives and list our top priorities. More and more innovative devices are coming out every so often that make difficult tasks easier than ever before. Take the modern fitness watch, for example. It used to be extremely time-consuming to count all your calories that you’ve […]

When you run a business-to-business company, you have many challenges that you just don’t have to worry about with other kinds of business. That is something that you are going to have to be aware of if you want to get ahead, and in particular you will need to make sure that you know what […]

Hosting services provide invaluable IT services to businesses. Businesses of all sizes use hosting services for informative and e-commerce website designs. The hosting options determine how well the websites perform and if they remain accessible to clients and workers. Business owners review their budgetary constraints when choosing hosting services along with the benefits of all […]