Category Archives: Business

Starting and growing a business is a real challenge, and there are so many success stories you will read from all over the world. Many of them claim to have made a success of themselves, but when you dig a little deeper, you often tend to find out that they came from money and started […]

There’s a good reason why every industry has some kind of market leader. It’s not the products you sell or the type of audience you’re trying to appeal to–it’s the way that your business functions. Whether it’s the feedback loop you’re trying to create, a lack of real customer engagement or even just neglecting the […]

Technology plays an increasingly influential role within the modern-day business landscape. If you’re not already benefiting from innovations, you could be missing out on the opportunity to save time and money, improve customer service and boost efficiency. There’s also a risk of falling behind competitors. If you’re looking for ways to modernize your business and […]

Business owners are often focused on how to deal with an issue after it occurs. However, it’s far better if you can plan ahead by taking preemptive action to protect your business .  This helps you understand the potential issues that your company could face, and then work to prevent them from happening completely where […]

There’s a lot more to social media than branding and engagement. Used correctly, it can also increase sales. In their 2016 marketing census, E-consulting rated the marketing channel as one of the top five for generating solid returns.  It’s safe to say that social media is only getting bigger, and a few well-placed posts can […]

Smartphones have become an incredibly flexible tool for business. From scanning credit cards to performing real work, they’ve become such a versatile piece of hardware that it’s difficult to imagine how many creative uses they’ll have in the future. But for now, smartphones are still one of the most widely-used pieces of technology in business. […]

There is never a shortage of tourists who want to rent boats or yachts. Whether they want to explore the ocean, fish, or just rent the boat for a special event, they are willing to pay a pretty penny for such services. This is why it could be a smart idea to start your own […]

There’s no doubt that the Coronavirus pandemic is the biggest crisis since World War Two. At the moment, this invisible killer is forcing economies into lockdown, and businesses are falling by the wayside. The estimated cost is expected to be in the region of $2.7 trillion, which is a staggering number.  All you can do […]

For a startup business, there is a lot of time and effort that goes into being a startup and literally scaling your startup. But at some point in the life of your business, it will start to be time to scale up and to turn your business into something bigger. Scaling up, for a lot […]

For so long, real estate remained on the list of the most profitable investment options. Especially in locations exhibiting rapid development, it’s one of the best ways to make your money work for you. Apart from being an income-generating investment, real estate is also a great way to build wealth. The deal is made sweeter […]

Image credit: ID Theft Protection | Flickr Small businesses face a range of security threats on a daily basis and can often be more vulnerable than larger organizations. Of all the security threats that companies face, identity theft is one of the scariest since it has the power to damage a company’s relationship with its […]

Safety might not be the first thing you of when you’re designing your office space. However, while you’re worried about the atmosphere, you should consider safety in order to keep both your business and your staff safe. Office safety should be taken seriously, but there are some simple ways to make your business a safer […]

Marketing can seem like a daunting task when you’re running a small business. In reality, this doesn’t have to be the case, though, as there are many ways for small business owners to do in-house marketing of their product or service without spending loads of money, hiring experts, or chasing other, often inaccessible avenues. What […]

There are plenty of reasons why running your own business is so appealing. Many of us have dreamt of not having to answer to anyone but ourselves, making independent decisions. But running a business can sometimes feel even more restrictive that working for someone else. All too often people end up letting their business take […]

Creating invoices is better than it was before. It has been made easier thanks to the availability of software and programs which allow faster and more efficient processing online. It allows for increased productivity at work so you can maximize your time and deliver the invoices for faster transactions. You get the job done, earn […]

When you’re looking to get your business off the ground and into consumers’ fields of view, you need to market yourself and promote your brand. In this article, you’ll learn how best to promote your business in style — in both offline and online worlds — to encourage consumers to trade with you. By following […]

Entrepreneurs often start with a dream, a prototype or both. The internet has made it much easier to sell products, services and content to anyone and everyone. You can find your niche or find a market for almost anything, but you can always do more to improve your business, and you can’t afford to miss […]

The world continues to change in the wake of the coronavirus pandemic. Reports are now emerging that it may take at least a year for things to return to normal and this puts businesses in a difficult situation. Particularly those that are based on a brick and mortar model. Right now, shops are closed and […]

Shopify must be doing something right to earn its place as one of the most familiar and accepted eCommerce platforms and its social media selling tools are also popular, but there are also aspects of the service that might not prove that popular with you. When you are reviewing your payment solutions options Shopify may […]

Social media is so far the most used platform by people all over the world. Every single day on Twitter, people tweet about a lot of things. Among the things they tweet about happens to be about how businesses and customers interact. This is where CRM and social media work together for businesses. If you have not […]