Category Archives: Business

The hospitality industry is bouncing back, step by step, as each day we see alleviated lockdown measure by lockdown measure. The industry has certainly been shaped by the last year, often for the worse, and for obvious reasons.  Hotel owners must be aware of address the key items in this new “normal”. However, with new […]

Search Engine Optimization is an online promotion strategy aimed at improving a website’s viability in online searches. A well-optimized website appears on the first page of the result page. The following tips can help you boost search traffic for your website. Expertise, Authoritative and Trustworthy Content The quality of your content determines the rank of […]

Regardless of the size, business organizations face security risks at all fronts. Since offices often act as depositories of valuable assets, they’re vulnerable to potential physical threats such as theft, burglary, and even natural disasters.  Similar to cyberattacks, your office premises may also become targets of unauthorized access, vandalism, and other malicious events. For these […]

As a business owner, it’s important that you are covering all bases with tote business. If you don’t do this, then you run the risk of getting yourself into a lot of problems down the line. Don’t fall into the trap of thinking that you don’t need insurance as life will inevitably decide to prove […]

E-commerce has exploded in the past year and most likely you are here because you have an e-commerce store.  With the explosion of online shopping has come the intensity of competition to rank high in search results. So it’s critical to do the due diligence to use SEO to grow your e-commerce business. In this […]

Are you sending your star employee across the country or across borders? If so, it’s time to bring a feast of employee benefits to the table with great employee relocation packages.  For those in the process of constructing a competitive employee relocation package, be sure to pinpoint your primary objectives. Whether you’re incentivizing a key […]

You’ve worked hard to build your business and establish your personal reputation in your career field. You put in long hours for your clients and coworkers. However, even during busy times, it is important to take care of yourself. Look for ways to realize efficiencies and use the tools at your disposal wisely, and make […]

If you want to place your sales teams in the best positions possible to be successful, then you have to think about S&OP. This is a great way for you to learn more about everything you need to do to take advantage of the current market conditions. At the same time, there are a lot of steps you […]

The past 12 months have been difficult for individuals, families, and small businesses alike. Now, as the economy begins to open up again, a lot of people are taking look at its current status, wondering what the future might hold. Even though the markets may be high right now, there are a lot of people […]

When thinking about profitable and successful business niches, some people don’t naturally assume that interior design is one of them. Yet, it’s a marked reportedly worth a whopping $40.7 billion in the United States alone! Interior design is a service industry where businesses have clients from all walks of life, ranging from celebrities and high […]

Profit margin is a metric that should be on every entrepreneur’s radar, and for a good reason. The profitability of your business is the only way you can answer critical questions about your business operations, like whether or not you are pricing your products and services correctly and making profits or losses.  Increasing your profits […]

No matter the industry you operate in, starting your own business is nothing short of a momentous decision. In addition to marking a milestone step in your career, it also goes a long way towards shaping your future.   However, starting a small business from scratch is no mean feat. From getting necessary registrations to setting […]

If you have worked in an office environment or run a business during the last 20 years, you probably have extensive experience with Microsoft Excel. While you have likely not yet explored even a small fraction of Excel’s vast potential, you are comfortable with it. Likely including some basic functions, navigation, and equations. If you […]

If you’re interested in investing in real estate for the first time, you’ll need to be aware of not only the opportunities out there, but also the challenges you’re likely to face. Yes, it’s more than possible to make money investing in real estate, but that doesn’t mean you can assume it’s all going to […]

Not everyone can take the lead, but there’s no harm in trying. Some employees deserve to get elevated to a leadership post because of their hard work and dedication. However, there might be some projects where other employees can take the lead. Allow everyone to take on these roles for a host of reasons by […]

The process of buying a business is very complicated to do. While anyone can buy a business, choosing the right one at the right time requires a lot of time and effort. If you are already a business owner, you need to focus on it while you’re looking to buy a new one. For the […]

Hiring your company’s first employee is an exciting yet daunting task. After months of working by yourself to build your business into what it is, you have finally decided you need some help. But as nice as it may be to have an extra pair of hands around, it also means you have to put […]

Sales without marketing is like having a restaurant with no menu; marketing without sales is like having an online delivery service with no drivers.  But what is really the difference between sales and marketing? In a nutshell, sales is the exchange of goods and services, whereas marketing is the chain of activities that promote the goods […]

Small and medium enterprises are now too familiar in many countries worldwide.  Interestingly, these businesses are also doing well and account for a good percentage of several national GDPs. A small business, like any other, can have some challenges as much as the company needs to grow and expand. You, therefore, must get it right […]

For every business owner, your working team is the backbone of your company. Whether your business will succeed or not will depend a lot on your staff and how you bring out the best in them. One of the most effective ways to motivate your team is by encouraging them to apply innovative thinking while […]