Category: Business Strategy & Growth

Budgeting for Digital Marketing: 6 Tips for Small Businesses

January 31, 2020
As a small business, how you market and promote your products and services is important. Understandably, you will want as many consumers as possible to jump on board with your brand and become a loyal customer. However, unlike the large giants, you may not have an endless pot of cash that you can use for […]

Top Six Disruptive Marketing Trends for 2020 Every Business Owner Should Be Aware Of

January 30, 2020
If you use the same marketing strategies for your business year in, year out, you will soon discover they are not working as well as they once did. By keeping abreast of the latest disruptive marketing trends, you can take the right actions to adapt your marketing approach. Here is a look at the top […]

Young Money! 8 Kid Friendly Business Ideas That Turn a Profit

January 28, 2020
There are 74.2 million children currently living in the United States. That represents an enormous potential market for aspiring business-people! Tap into it with the right kid-friendly business ideas and you can enjoy unparalleled success. The real issue is settling upon a product/service that’ll get you there. After all, countless businesses are already in operation […]

Why You Should Revisit Your Business Plan for 2020

January 28, 2020
What is achievable in 2020, compared to the year gone, and how will you get there? 5 reasons to revisit your business plan for 2020.

Opening A New Business Checklist

January 25, 2020
Starting a new business isn’t easy, but there are ways that you can make the initial startup a little more straightforward. You need to have a clear idea of what your business is, and the steps you need to take in order to reach your goals. If you’re about to start a new business, you’ve […]

Spend Your Marketing Budget on these 8 Things and Watch the Money Roll In 

January 24, 2020
If your business is just taking off or if you have been selling products or services for years, you will seriously need to consider what you are going to spend your marketing budget on. There are so many options to choose from out there and sometimes it can get tedious trying to prioritize between different […]

Advantages of Using Services that Help Connect Your Business to Its Target Market

January 23, 2020
One of the most essential parts of any business is marketing. The first step for any business is to define your audience, their needs and wants. Without the right marketing techniques, you can find your business failing due to the inability to reach the right target audience and make the necessary conversions to sustain it. […]

Modern Marketing: 5 Reasons Why You Shouldn’t Go It Alone

January 23, 2020
Every entrepreneur appreciates the need for a strong marketing strategy. The effectiveness of your campaigns will hold a huge influence on your sales figures. Subsequently, sustainability and growth possibilities are hugely reliant on your modern marketing endeavors. Given that you are the only person that can take responsibility, it can be tempting to do it […]

5 Personal Habits That Will Make You a Better Entrepreneur

January 18, 2020
Life as an entrepreneur isn’t easy. Entrepreneurship requires constant discipline and for you to be confident in yourself. It isn’t for everyone, but for those who are determined enough and have a strong work ethic, entrepreneurship can be an extremely rewarding job and lifestyle. For those who have that drive and motivation, there will be […]

10 Top Project Manager Responsibilities for the Role

January 16, 2020
Every company looks to its project manager to make the magic happen. They place a lot of trust in this person to create great something out of mere ideas. This glory requires a strong sense of duty. If you hope to carry this weight, then you should understand project manager responsibilities upfront. Project Manager Job […]

Side Hustle Secrets: 10 Common Mistakes That Hold Startups Back

January 11, 2020
Starting a startup is one of the most exciting things that anyone with the entrepreneurial spirit can ever do. Given the costs of modern living and the need for financial stability, many people find that their ventures begin life as a side hustle. When this is the case, only the most effective strategies can thrive.  […]

Why digital entrepreneurs are on the rise

January 8, 2020
Why digital entrepreneurs are on the rise? We live in a digital era. With an abundance of digitization going on all around, it is high time that both the organizations as well as end users adapt the digital transformation as soon as possible. We are living in a phase in which all businesses –whether small-scale […]

How to Create a Customer Journey Map in 7 Steps

January 7, 2020
Take a look at all the products you have around your house, as you obviously know, they didn't just magically appear in your house, you purchased them. This means that you went through a series of steps and interactions in order to purchase any of those products, which is called a customer journey.  If you […]

7 Top Tips For Amazing Business Growth this year

January 5, 2020
If you're looking for amazing business growth this year but you don't know where to begin then don't worry, you have definitely come to the right place. Whether you're looking to increase your customer base or you want to focus on profit, it's important you're taking all of the right steps to grow your business […]

Easy Upgrades For Your Business To Make In 2020

January 1, 2020
Looking to make a few upgrades to your business? The start of a new year is the perfect opportunity to take positive action. There are lots of improvements that you could make which could have a big impact on the success of your business over the course of 2020 and beyond. You do not always […]

4 Branding Tips for Retail Businesses

December 26, 2019
How many times have you wondered about what it is that makes a certain commodity sell? Surely, you’re aware that the popularity of a particular brand doesn’t always correlate to the quality of its products. And more often than not, shoppers will tend to flock towards brand names they already know. Does this mean that […]

Better Digital Marketing For B2B Companies

December 12, 2019
When you run a business-to-business company, you have many challenges that you just don’t have to worry about with other kinds of business. That is something that you are going to have to be aware of if you want to get ahead, and in particular you will need to make sure that you know what […]

Push The Button! Ways You Should Automate Your Marketing

December 2, 2019
When we are looking to improve our business, and get more customers, addressing the significant flaws in our marketing strategy is one thing, but also, improving our productivity in-house is another. But what if we can blend the two together? When we are looking to improve our marketing, a lot of the problem lies in […]

3 Key Tips To Optimize Your Mobile Pop-Ups Correctly

November 25, 2019
The eLearning landscape has witnessed a drastic change with mobile learning gaining widespread significance and taking over desktop browsing. This evolving trend means optimizing your site for mobile users such that it provides a valuable experience to users. That being said, you must leave no stone unturned in catering to the audience’s requirements whether it […]

How to use Social Media to Grow your Blog

November 22, 2019
Have you been writing your blog for some time now? Perhaps you are keen to gain a wider audience or start making an income from it? The stumbling block is that you are struggling to attract new readers and get those page views. If you have used every SEO tip you have read and are […]

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