Simply Wall St Review: Is this Stock Data Tool Worth it?

Simply Wall St Review: Is this Stock Data Tool Worth it

You're sitting around with your friends, discussing the stock market and trying to figure out the best way to invest your money. Suddenly, one of your friends mentions a website they recently came across called "Simply Wall St." They rave about how user-friendly the platform is and how it provides detailed financial analysis on various companies. Intrigued, you decide to check it out for yourself. As soon as you land on the website, you're immediately impressed by its clean design and easy-to-navigate layout. You start browsing through the different companies and are blown away by the level of detail provided in the financial analysis.

But, being a cautious person, you want to know more about the platform and how it works before deciding if it's worth your time and money. So, you start doing some research and come across this very article. I'll walk you through the platform features, pricing, pros, and cons in this Simply Wall St Review. All of these are so you'll clearly understand whether Simply Wall St is the right tool to gain insight into the stock market.

Simple Wall St Overview 

It's a stock analysis platform that focuses heavily on visualizing fundamental company data. I was impressed by how it eliminates the need for spreadsheets and offers advanced visual data displays that make it super easy for me to evaluate stocks quickly.

And the best part is it offers a decent amount of functionality for free, but it's so helpful for stock discovery that I decided to invest in a paid plan. Trust me, it's totally worth it.

Features of Simply Wall St

  • Company Reports

Their main feature is their one-page company reports, which use colorful visualizations to give you a quick snapshot of a company's investment profile.

To get started, Simply Wall St has something called a snowflake graph. This graph ranks five key characteristics of a company - past performance, future growth, value, dividend, and financial health - all in one place. It's a great way to get a quick company overview and make more informed investment decisions.

  • Stock Discovery and Screener

In addition to the one-page company reports, Simply Wall ST offers a great tool to help you discover potential new stock picks. The Discover feature is driven by algorithms that can help you find new investment opportunities.

One of the best things about the Discover feature is its different categories. It includes options like "Buy the Dip" or "Growth at a Reasonable Price." It's easy to see how these categories relate to the data available in the company report.

The screener in Simply Wall ST is well-designed and easy to use. It allows you to filter by market and industry, which is great when you have a specific sector in mind.

  • Portfolios

One of the great features of Simply Wall ST is the ability to create watchlists and portfolios. The platform blends the functionality of company reports with portfolio tracking features. For example, return calculations, make it easy for you to keep an eye on your investments.

Another great thing is that importing your portfolios from a CSV file is easy. This is a nice touch for those who want to import data from their brokerage.

I’ll like to point out here that you can find some of these features here on other platforms, like Trading view for example. Between, you can check out our Tradingview review here.

Pricing of Simply Wall St

They offer a Free plan that includes a decent amount of features. You can check out up to five company reports per month and keep track of up to five stocks in your portfolio. But if you're looking for more in-depth access, they have a couple of paid plans that might interest you.

The first one is their Premium plan, which will only set you back $15 a month or $120 a year. With this plan, you can dive into up to 30 stock research reports per month and keep an eye on 30 stocks in each portfolio.

Plus, you can have as many portfolios as you want, use the stock screener, and get access to stock ideas. The only downside is that you can't export visualizations and company reports to PDFs.

If you're looking for even more, they also have an Unlimited plan that costs $30 per month or $240 per year. With this plan, you get unlimited stock analysis reports and an unlimited number of stocks in each portfolio. The best part is, you can export report data to PDFs and Excel spreadsheets.

Pros and Cons of Simply Wall St


  • Cost-effective option with a lot of features included in the free plan
  • Discover Page that helps you find new investment opportunities with helpful categories
  • Stock screener that lets you filter by value, growth, dividend, and performance ratings
  • Compare multiple companies' reports side by side to make more informed investment decisions
  • Mobile app available with similar features and visuals as the web version


  • It may not offer as much flexibility as an Excel spreadsheet for adding additional data
  • Stock screener and company reports may not be detailed enough for in-depth research

Alternatives to Simply Wall St

There are several alternatives out there on the internet to Simply Wall St, but not all that glitters is gold.

Seeking Alpha and Morning Star are popular alternatives, which you've probably heard about before now.

For more insights on Seeking Alpha, go through our Seeking Alpha review.

If you'd like to know more about the Morning Star, you can breeze through our Morning Star review to see how the platform compares with Simply Wall St.


Are you a fundamental trader who struggles to interpret data in its typical Excel spreadsheet format?

Simply Wall St might be just the platform for you! It captures a decent breadth of critical information in its visuals. Thus, making it easy to understand. Plus, the side-by-side visual comparisons are much better than you could quickly achieve with a spreadsheet.

However, if you're an experienced trader, you might get less out of this platform. It's not as flexible as an Excel spreadsheet when adding metrics to your investment analysis that aren't already supported.

Nonetheless, the Discover tab is a major plus that can be used to highlight companies worth looking more closely at, even for experienced traders.

Why not take advantage of this tool right now. Sign up for Simply Wall St and see how it can help you with your trading goals.

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