How to Use Social Media for Job Search?
A statistic says 93% of employers look upon the social media profiles of prospective employees. Modern-day job search and social media in so many crucial ways. The companies often shortlist candidates based on their online profiles. Job seekers must learn how to influence potential employers through social media. There are five essential steps involved in doing this perfectly.
Attractive online job profile
Creating an attractive online profile is the first step in using social media for job search. List all the social media websites similar to LinkedIn and create an online profile on them. Include details like educational background, a summary of yourself, and contact details.
The profile must list all your vital skills and roles in various projects. It must show your experience and have your professional photo. Upload a similar profile on Twitter and Facebook because they have a very high reach. Many employers prefer looking at them when doing background checks on prospective employees.
Use a good resume booster service to make the online profile look professional and attractive. The prospective employers must get all the required details in one single look. The details should be placed in the right place using the right font style and formatting. Update essential features like special skills precisely.
Showcasing expertise
Experts in a field strive to update themselves constantly and stay ahead of others in the industry. Update the online profile each time you finish a major project or acquire a new skill set. Professionals update new skills and certifications on their profiles regularly to make them look like an expert.
Answer field-related questions on websites like Quora and Reddit, which will help you learn more about the industry. It will also create a good image of your expertise when companies google about you. Another way to prove your expertise online using social media is by tweeting regularly about industry updates.
Contribute to Facebook groups about the industry and consistently post relevant content on them. Retweet industry-related trending news regularly to stay in the limelight. Use the Retweet with quotes facility to add your extra punch to the tweet.
Use Quora to learn, have fun, and as a great platform to showcase your field expertise. Your answers in Quora help the employer know about your language skills. You can also improve your communication-building talent through Quora. It will help potential employers create a good image of you. They can read your answers and marvel at your subject matter knowledge.
Building networks
Building a network is the third vital factor in using social media for job search. Connect with as many people as possible from your industry. It will be beneficial for you in the long run. If you see someone you know from your college or an old workplace on social media, send a message to them stating who you are.
Request them to connect with you, keep in touch, and you will know if they quit their job or change positions. Connect with various people from all the top companies and learn about the vacancies available in their company. Your college super senior might work in the company you want to enter. Connecting with them will open new doors for you to know more about their company hiring requirements.
If you want to connect to some industry experts, you know:
- Drop them a message saying you belong to the same industry.
- Showcase your social media presence on Quora and Facebook. Show how many followers you have and your answers through links.
- Offer them a chance to connect with you instead of asking them a favor.
- Send them some freebie like a free E-book as people feel obliged to do things when asked directly.
LinkedIn endorsements
It is vital to make yourself look good on social media with good reviews and testimonials. Use LinkedIn Endorsements to showcase previous company manager appreciation or the best employee award. You can and videos of good words about your professional excellence. Add the link to your profile while sending applications because most people shy away from doing such things. Keep the testimonial links in the profile section and showcase them on your timeline.
It is vital to prove you are the best among others when getting hired by a company. If possible, get a personal Google review from the clients you work with you. Ask your seniors at work or project leader and team leader to leave you a testimonial endorsement or review to appreciate your work.
You have the right to claim them when you have done an excellent job. Potential hiring companies will get a better idea about you when they see other people appreciate you wholeheartedly. It creates an image that you are a team player whom everybody loves.
Research and clean-up
Do enough research about the company you want to enter through social media. Read their websites and blog, follow them on social media, and contribute by giving feedback and comments. Stay connected with people working there, which will help you further. Doing enough research through your network will let you know if there is anything you need to clear, like a photo or a political tweet.
Cleaning or deleting them before the company HR find them when doing a background check about you is helpful to land the job better. It also helps in avoiding various problems after getting hired. Another main advantage of researching the company through social media is getting to know many people.
You can connect with people currently working on a specific project and develop a friendship with them. Their referral will get you a job more quickly. It will be tough for you to approach the company directly. You can avoid companies with toxic work environments beforehand.
You can know about them by connecting with people through social media. Doing the proper research about a company on social media will make you find ample things you have never thought about in your job search. It helps you refine your job search better and filter unwanted companies. You can create contacts only with specific companies.
