Handy Tips On How To Design An Easy-to-use Website That Your Customers Will Appreciate
We all know how important it is to have a website these days. But, it’s also important to make sure that your site is as user-friendly as possible. This article offers several methods for you to explore and examine to help you craft an easy-to-use website. Your new website can increase customer satisfaction and profitability!
Hiring A Professional
A professional can help you design a site that not only benefits your overall business but will be easy for customers to navigate. But make sure to investigate whether or not they have experience in this area. In addition, ask about their portfolio. Check what kind of feedback they have from previous clients to get the best website design services on the market. If you go with a company instead of an individual website designer, it is even more important to look into their background. See what types of sites they’ve designed before. You want a history that speaks highly about their ability to craft easy-to-use websites that your customers will appreciate.
User Testing Everything!
It’s very important when designing an eCommerce site that you test ALL functionality before launching it publicly. This is to ensure it works as it should. This includes making sure that each page is easy to navigate. Check that the customer does not have to jump through hoops to find what they’re looking for. One way to test this is by using different types of users. Such as first-time website visitors or even customers who are already familiar with your site. You want to make sure that no one has any trouble finding what they need on your pages.
Layout & Design
One of the most important aspects of a website’s ease of use is its layout and design. If it’s cluttered or difficult to read, customers will be frustrated. Thus, they may leave without making a purchase. Use plenty of white space, big buttons, and clear fonts to make your website easy on the eyes. Also, place key information in easily accessible locations. This way customers don’t have to search for it. Placing Calls To Action in strategic spots is also a good way to get customers to take the actions you want. For example, subscribing to a newsletter or making a purchase. Also, be sure to keep your site’s design up-to-date so that it doesn’t look dated or like it was designed a decade ago.
Make It Mobile-Friendly!
Now more than ever, people are using their smartphones and other mobile devices to access the Internet. This means that if your website isn’t mobile-friendly, you’re losing out on a lot of potential customers. Make sure to test your website on different mobile devices and browsers. This ensures that it looks great and is easy to use no matter what type of device is being used. You may even want to consider designing a separate mobile site specifically for smartphones and other handheld devices. To make it mobile-friendly, consider using a responsive design that will automatically adjust to the size of the device being used.
Keeping It Simple
One of the best ways to make sure your website is easy to use is by keeping it simple. Don’t try to cram too much information onto one page or use difficult-to-read fonts. Stick to a simple layout and design. Use clear, concise language. If you can keep things simple, customers will be able to find what they’re looking for quickly and easily. But why does simplicity matter? One reason is usability. For your visitors to be able to find what they are looking for quickly, your site has to be clear and straightforward. This way when they know where they want to go next, it takes just one click or keystroke to get there. Your objective should be for them to find their way around with no problems at all.
Secondly, simplicity reduces the level of stress in a customer’s mind. If your site is difficult-to-use and he or she can’t remember how to do something, they will become flustered and you lose that sale. It might not cost much, but these little things add up. And lastly, simple websites are likely to have fewer errors than complicated ones.
It can be tough to create an easy-to-use website on your own. But, by following these handy tips, you’ll be well on your way! And don’t forget to test everything before going live. That’s the best way to ensure that your site is running smoothly and meets customer satisfaction.
