From Zero to 200k a month in revenue: Scaling an Online Business

Do you have a online business?

Is your website generating solid monthly income?

Do you wish you were earning $200,000 a month from your website?

One man is doing just that!  Listen in as I interview online entrepreneur and author Matthew Paulson!


Matthew Paulson comes across as quiet and unassuming.  Yet underneath that layer of tranquility is a business mind and business success story that thousands would love to have! From Zero to 200k a month in revenue: Scaling an Online Business is the story of Matthew's rise in the web world to a powerful and massively successful website in the stock and investing industry niche  (Links to those below!).  You'll learn about his strategy, methods, and keys he feels helped the online business explode the last 2 years.  In 2015 revenue was $1.75m and it is projected to be at $2.6 this year, all while keeping the team small and nimble!

Listen Now:

Subscribe:  Halftime Mike on iTunes  | Android users via RSS  | Listen on Stitcher.

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From Zero to 200k a month in revenue: Scaling an Online Business

Online businesses are the rage.  Lots of people start them, but it's a much smaller number that succeed and an even much smaller number that generate large amounts of regular revenue from a site.  This is the story of one of those!

Covered in this Halftime Mike Livecast interview:

  • Matthew Paulson's background and the experiences that led to his present business
  • The launching of
  • Focus areas for MarketBeat, not SEO! 
  • Why Matthew doesn't spend energy trying to rank #1 in Google
  • Keys for scaling the business revenue
  • Keeping nimble...growing subscribers but using system and automation to keep staffing to 4
  • Growing Email subscribers with pop-ups and Co-Registration Marketing

[Tweet "BOOK LAUNCH: Email Marketing Demystified via @Matthewdp"]

  • Finding Value where others aren't: Google News, Google Images, Yahoo Gemini Ad Network
  • Matthew's 2015 book, "40 Rules of Internet Marketing"

All this and more as we dive deep from the baby steps into the online world for a business to those working on the leading edge with such tools as Blab and Periscope.


email marketing demystified

New Book JUST Released by Matthew Paulson!

Next Doable Task:

It’s always about taking away learnings and applying them!

What’s your key takeaway that you need to do in the next 24 hours based on listening to this?

If you are having trouble deciding, my tip is to review how you are measuring and monitoring your social media reporting.  Are you taking the time to evaluate?

What's your biggest takeaway from my process and tools?  Share below!

Next Doable Task:

It’s always about taking away learnings and applying them!  What’s the key takeaway that you need to act on in the next 24 hours based on listening to this?

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If you enjoyed this episode of the Social Media Marketing podcast, please “go over to iTunes,  leave a rating, write a review and subscribe!

Thank you so much for your support!

Why the Halftime theme Mike?

I’m an Indiana Hoosier native where basketball is the top sport. Every team heads to the locker room at halftime to evaluate the first half and create a updated plan for the second half. That plan includes adjustments based on reviewing what worked and what didn't. The “halftime” is a key review point where the game stops, the team pulls away to huddle in the locker room away from the fans, and they come out prepared and ready to succeed in the second half.

That’s what this podcast is all about, taking the time to pull away for a bit to evaluate, learn, and set some strategies for your business to succeed in the second half. Join me by subscribing and let me be your “business halftime” to help you find great success going forward!

Subscribe via iTunes: Halftime Mike on iTunes | Android users via RSS | Listen on Stitcher.

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