If you’re looking to grow your online presence in an increasingly crowded market, you can’t ignore the power of Search Engine Optimization (SEO). Online reviews have emerged as an important way of providing potential buyers with social proof. GatherUp is an online software tool providing an effective way of monitoring how your business is perceived across various online platforms.
Reviews influence purchases. A large number of people read reviews before buying a product or service. To show how important they are, search engines now include review stars in reviews as part of their search results. Other positive effects of online reviews are:
Once you sign up, you’ll have access to a user-friendly dashboard. Here you can fill in all relevant information related to your business. GatherUp’s multi-location monitoring is convenient for both physical stores with various locations and digital businesses. Uploading your logo and the GatherUp system detects its colors and applies that general scheme to your emails.
The next step is to pick the number of online sites whose reviews you’re interested in gathering. They provide Google and Facebook as automatic options, but you can add more than 40 review sites. These include Tripadvisor, the Better Business Bureau (BBB) and Yelp.
You’re encouraged to specify your goals for using GatherUp, one of which is monitoring and improving your Net Promoter Score. The final step is to choose a feedback request mode from 4 possible options: Ultimate, Review, Direct and Legacy modes.
Each mode contains various customizations regarding customer experience data, surveys, feedback, testimonials, and reviews. Furthermore, all modes are designed to collect as much data as possible for SEO purposes.
GatherUp allows you to either add customers manually or automatically after they give permission. Then you are on your way to gaining more reviews online. It’s also mobile-friendly for maximum optimization allowing customers easy access to leave reviews.
As a small business, the following are just some of the benefits you get from using the GatherUp review monitoring software:
This makes setup easier because the tool will pre-populate most of the information it needs. Your business address, contacts, the official name, and other important information will automatically be filled.
Reminders can be set to automatically request feedback from customers every few weeks or more frequently. Moreover, this increases the chances of getting reviews as not all customers will respond to the first message.
GatherUp’s UI is intuitive and has different modes depending on the type of feedback you want to request from customers.
After collecting feedback you can then use review widgets on your website, conversion popups, and social sharing to reach new customers. This increases your visibility, improves SEO, and ultimately leads to more sales.
Online reviews are one of the most effective ways for your small business to stand out from the crowd. This powerful analytics tool can tell you exactly what customers like about your business, so you can fine-tune your services accordingly. GatherUp gives you an automated and convenient way to ask for feedback that ultimately can help grow your sales. Started analyzing your business reviews with GatherUp.