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How To Do Content Curation For SEO

How To Do Content Curation For SEO

SEO is a constantly changing world and there are a number of things that you need to know to stay ahead. Earlier in the year, it was all about creating great content but now, with Google's algorithm updates, it's about finding ways to get your content noticed as well as getting more traffic from other sites. This is where the value of content curation for SEO comes in.

If you don't know what content curation is then this article is for you because we're going to discuss just what it means, how it can help boost your search engine rankings, and just why every company needs to be doing it right now. 

What is content curation?

Content Curation is simply collecting various sources of content, which can vary from blog posts to videos, and summarizing them in such a way that people find useful. It's like creating your own magazine or newspaper but instead of printing up copies for others to buy (or download), you're giving away digital versions for free. This benefits both parties as site visitors get an easy way to stay up-to-date with the latest news and information whilst those providing this valuable online service can use it as a new marketing channel that Google loves. Content curation is a powerful SEO tactic for a number of reasons. You can get content curation done by the experts by opting s suitable SEO packages.

It helps to build links 

Content curation is a great way to get links back to your site as you're sharing valuable content that others will want to link to. This not only helps to improve your search engine rankings but also drives traffic back to your site. 

It increases exposure 

By providing high-quality and relevant content, you're increasing your chances of being featured on other sites – which in turn boosts your exposure and helps to attract new visitors. 

It's good for user engagement

When people visit your site, they not only want to find information but they also want it presented in an easy-to-digest format. Content curation does just that, making it an ideal way to keep people engaged and coming back for more.

It's great for branding 

As your site becomes known as a source of valuable content, it will start to be associated with your brand. This is a good thing because it helps to create trust and credibility with potential customers. 

Google loves it 

Finally, one of the main reasons why content curation is so important for SEO is because Google loves it! The search engine giant has made several changes in its algorithm over the years that favor sites that are regularly updated with fresh and relevant content.

On this note, let's have a look at simple ways you can perform content curation for SEO services and thrive online with higher organic traffic. 

Aggregate articles

One of the best ways to curate content is by using RSS feeds. These are great for finding the latest articles that relate to your niche, which you can then use as a basis for your own content or include in roundup posts where they're linked back to the original source with full attribution.

Here's an example: Using Google Alerts, you can set up alerts so that whenever particular keywords are used on social media or other websites, you'll be alerted instantly via email or RSS feed. 

Convert complex data into simple information 

A lot of people are put off by complex data or statistics but with content curation, you can take this information and make it easy to understand for your audience. This is a great way to show off your expertise and knowledge on a particular subject and can help to attract new readers.

Find images 

Images are a powerful way to get your point across and can be used to supplement your text-based content. When you're looking for images to use in your curated posts, make sure that they're high quality, relevant, and have the correct licensing. You can find free stock photo websites online or purchase royalty-free images.  Be sure to include the keyword phrase in the alt description for the photo as part of the content curation for SEO.

Curate survey results

Survey results can be used to find out more about the trends and preferences of your target audience. If you've conducted surveys before, you can curate this information by summarizing what people like, enjoy, or dislike in an easy-to-read post that's well-presented and engaging to read. It'll help attract new visitors who are interested in your niche/industry while also showing off your expertise on the subject.

Create social media posts

If your blog is connected with various social media outlets such as Twitter or Facebook then making posts based on curated content is a great idea. You not only show off how much information you have at your fingertips but can also provide valuable insights for readers without having to write an entire article on the subject.

Wrapping up!

By using content curation for SEO you're able to attract new visitors who are interested in your niche/industry while also showing off your expertise on the subject. Curated content is also a great way to increase engagement and keep people coming back for more. Finally, it's also important for SEO as Google loves fresh and relevant content.

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