Blog

To ensure the success of your business you need to get out of your comfort zone. Five key pieces of advice for a successful business.

The COVID-19 pandemic will almost certainly be the biggest story of 2020 and definitely one of the key events of the decade. Health facilities have been stretched beyond their limits in countries that were considered most prepared for a pandemic. The economic repercussions of the novel coronavirus have reverberated across the globe, with millions joining […]

Gusto is a simple yet powerful payroll solution for small businesses. This review should help you decide if it’s the right solution for your business.

Links can make a difference to your search engine ranking. Regardless of whether your website is big or small, whether you are just getting started with your website or you want to give it a boost, it’s important to always check the quality of your links. If you’ve got high quality links, you can be […]

With eCommerce stores and online presence becoming more crucial each day to keep your business competitive, having an exceptional website is now one of the most valuable commodities in all industries. In fact it is one of the only ways to drive more leads and boost conversion rate optimisation. But having an exquisitely designed website […]

Digital marketing is nothing new; it’s been around since the internet first burst onto the scene. However, it is only in recent years that companies have started to take advantage of the digital marketing potential for their brand. Now, there is a personality to company accounts rather than merely being a faceless entity. These brands […]

Marketing is essential for success in any industry, particularly in times of economic difficulty. When you’re trying to engage your audience and outperform your competitors, it’s essential to think outside the box. With so many businesses focusing solely on online marketing techniques, a significant number of companies are missing out on the rewards offline marketing […]

2020 has been a difficult year, but there are some bright spots, with some businesses across the world reopening after a long time. However, there are going to be plenty of economic issues and hardships still to come, so the important thing to keep in mind is to make sure you are prepared for this […]

In today’s online landscape of social media giants and vlogger champions, it might seem like the simple blog post is no longer in-vogue as a way to make money online. But that way of thinking is simply false and there are many ways to make money blogging. It’s true that social media influencers and video […]

The Covid-19 outbreak has presented the world with monumental challenges, and not only concerning physical and mental health. The economic repercussions of the pandemic are set to be much more severe than the 2008 recession, rivaling the Great Depression.  Every industry is making changes and shifts, including vegan companies. Unprecedented times call for unprecedented actions, […]

You know the type. The brand that seems content to market via radio advertisements with the most annoying, earworm-like jingles they can muster. You can probably sing the jingle you’re thinking of right now. The kind of jingle that can raise even the most level-headed person into a furor, particularly if stuck in traffic on […]

In mid to late 2019, the world was running on an economic highpoint. No matter what the naysayers said, the business was booming, commerce was rising, and stocks were way, way up. The S&P 500 was so over the expected point that nobody knew what to do with all of this potential. They doubled down. […]

In the modern world more and more people are setting up their own business, often without all of the skills and acumen needed. As a business owner it is important to realize that the buck stops with you and as such you need to be prepared for all eventualities, not least from being sued, so […]

There’s more to being a business owner than plowing a lot of money into your company and hoping to earn a return on your investment. Any entrepreneur will tell you that creating a successful company requires a mixture of passion, dedication, and of course, the right skills. Some of the skills that you’ll learn on […]

If your business is going to keep making sales and is going to achieve the kind of progress that you want it, you first need to understand the audience you’re trying to target. Without that understanding, you’ll be scrabbling around in the dark and not running your marketing and advertising efforts in a particularly efficient […]

Imagine if you could do what you love for a living, and if one of these lucrative hobbies could be the solution.  Studies show that having a job that you love not only makes you happier but helps you to live longer.  By turning your hobby into a business, you’ll wake up every morning excited […]

Businesses have been forced to look at how they handle operations, including moving business processes online, since the COVID-19 pandemic has closed many businesses and forced many others to work from home.  As we look at re-opening and ongoing work-from-home scenarios, businesses need to continue to adapt and find ways to allow business to continue […]

A year ago, you might have perceived remote working as a contingency for times when it’s completely impossible to have your team physically present. Now, things have definitely changed. This could possibly be the new normal for the next few months as we try our best to find a solution to this global pandemic.  Unfortunately, […]

In fair weather or foul, staying one step ahead of the competition makes all the difference. One of the hardest truths in business to swallow is that it doesn’t matter how great you are if nobody knows you exist. It doesn’t matter how much effort you put into refining your product, training your staff or […]

We’re all familiar with training programs designed for employees, used to improve the relationship between a brand and its customers, in addition to increasing the productivity of the employees. But not all people have heard about customer training programs; mainly because it’s relatively new. What does it mean to provide training to customers? The extended […]